Document (#14691)

Author

Norris, D.L.

Title

Reaching the end : designing differentiated end user products

Source

Proceedings of the 17th National Online Meeting 1996, New York, 14-16 May 1996. Ed.: M.E. Williams

Imprint

Medford, NJ : Information Today

Year

1996

Pages

S.175-179

Abstract

Using LEXIS/NEXIS' Business Information Services as a example, examines the strategic implications of developing products for differentiated end users. Addresses the difficulties of designing new interfaces for new markets while maintaining a high degree of customer satisfaction with existing clients using legacy systems

Theme

Informationsdienstleistungen

Object

LEXIS/NEXIS

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