Document (#25717)

Author
Hofmann, U.
Title
Globale Informationswirtschaft : Management, Technologien, Strategien
Imprint
München : Oldenbourg
Year
1999
Pages
XIV,194 S
Isbn
3-486-25140-6
Series
Managementwissen für Studium und Praxis
Abstract
Das schnelle Wachstum des Internet und des WWW vermehrt und verändert den Bezug, die Nutzung und damit auch den Wert von Informationen. Informationen wurden bisher zwar als kritischer Erfolgsfaktor für materielle und immaterielle Wertschöpfung erkannt, entzogen sich aber einer ökonomischen Betrachtungsweise. In dem vorliegenden Buch wird versucht, Informationen vor allem als marktfähige Dienstleistungen bzw. Produkte im Umfeld der derzeitigen informationstechnologischen Entwicklung zu betrachten. Dazu bedarf es vieler anderer Sichtweisen bewährter ökonomischer Modelle. Qualitätsmanagement, Logistik, Technologie-Management, Organisation, Marketing, Struktur der Märkte, die Interaktion zwischen geänderten Angebots- und Nachfragestrukturen etc. gestalten sich unter dem Einfluß der derzeitigen technologischen Rahmenbedingungen häufig nicht nur für Informationsproduzenten und -dienstleister, sondern auch für große Teile eines konvergierenden Sachgüter- und Dienstleistungssektors gänzlich anders. Diese Gestaltungspotentiale werden in der vorliegenden Abhandlung erörtert
Footnote
Rez. in: Password 1999, H.7/8, S.28 (W.G. Stock)
Theme
Information Resources Management
RSWK
Informationswirtschaft

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