Document (#26483)

Author
Buß, M.
Title
Unternehmenssprache in internationalen Unternehmen : Probleme des Informationstransfers in der internen Kommunikation
Imprint
Köln : Fachhochschule, Institut für Informationswissenschaft
Year
2005
Pages
XIX, 80 S. + CD
Abstract
In der vorliegenden Arbeit werden die Auswirkungen einer Unternehmenssprache auf den Informationstransfer in der internen Kommunikation internationaler Unternehmen untersucht. Eine Unternehmenssprache ist die von der Unternehmensleitung festgelegte, offizielle Sprache in der internen Kommunikation. Die Arbeit beginnt mit einer Analyse der Aufgaben und Ziele von Sprache, wonach im zweiten Teil das Unternehmen und die interne Kommunikation betrachtet werden. Auf dieser Grundlage werden die Auswirkungen der Unternehmenssprache auf die internen Netzwerke eines Unternehmens untersucht. Netzwerke bilden die Basis zum erfolgreichen Informationstransfer und entstehen durch Kommunikation. Im Unternehmen existieren formelle und informelle Netzwerke, die auf der Kommunikation zwischen Menschen direkt oder über Hilfsmittel sowie auf der Kommunikation zwischen Mensch und Maschine beruhen. Es stellt sich heraus, dass eine Unternehmenssprache positiv auf die Innenbindung der technischen Netzwerkstruktur wirkt. Dadurch ergeben sich Kosten- und Zeitvorteile. Innerhalb der zwischenmenschlichen Netzwerke bildet eine Unternehmenssprache die Basis für das Gelingen einer unternehmensweiten Zusammenarbeit. Synergieeffekte sind zu erwarten, welche die Leistung des Unternehmens steigern. In Bezug auf die Mitarbeiter, deren Muttersprache jedoch nicht die Unternehmenssprache ist, muss mit erheblichen Schwierigkeiten gerechnet werden. Es wird ein Bezug zwischen der Relevanz der beschriebenen Vor- und Nachteile und der Organisationsstruktur hergestellt und Empfehlungen für eine erfolgreiche Umsetzung des Konzepts 'Unternehmenssprache' gegeben.
Footnote
Diplomarbeit im Studiengang Informationswirtschaft
Theme
Information Resources Management

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