Document (#27122)

Author
Reinhold, D.
Michel, K.-U.
Title
Wissensmanagement vs.Competitive Intelligence : die Notwendigkeit einer Symbiose beider Disziplinen für die Schaffung von strategischen Wettbewerbsvorteilen
Source
Information - Wissenschaft und Praxis. 58(2007) H.6/7, S.327-332
Year
2007
Abstract
Sieht man Wissensmanagement (WM) in Verbindung mit der Competitive Intelligence (CI) als Funktion zur ganzheitlichen Unterstützung der Organisation, dabei entstehender Informationen zur Anpassung nachfolgender CI-Projekte und ihre Auswirkungen auf die Organisation als Ganzes, wird eine Symbiose beider Disziplinen unumgänglich. Basierend auf dem 3-Ebenen-Ansatzes von Rothberg et al. (2006), des so genannten Competitive Intelligence Knowledge Management (CIKM), wird die Notwendigkeit einer Symbiose von WM und CI zur Sicherung der Wettbewerbsfähigkeit und nachhaltigen strategischen Entscheidungsfindung aufgezeigt sowie konkrete Empfehlungen für die Operationalisierung der Unterstützung strategischer Entscheidungsvorbereitung gegeben.

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