Document (#25223)

Author

Rowland, M.J.

Title

<Meta> tags

Issue

Beyond book indexing: how to get started in Web indexing, embedded indexing and other computer-based media. Ed. by D. Brenner u. M. Rowland.

Imprint

Phoenix, AZ : American Society of Indexers / Information Today

Year

2000

Pages

S.71-76

Abstract

<META> tags are used to create meta-information, or information about the information in a Web site. There are many types of <META> tags, but those most relevant to indexing are the description and keyword tags. Description tags provide a short summary of the site contents that are often displayed by search engines when they list search results. Keyword tags are used to define words or phrases that someone using a search engine might use to look for relevant sites. <META> tags are of interest to indexers for two reasons. They provide a means of making your indexing business Web site more visible to those searching the Web for indexing services, and they offer indexers a potential new source of work: writing keyword and description tags for Web site developers and companies with Web sites. <META> tag writing makes good use of an indexer's ability to choose relevant key terms, and the closely related skill of abstracting: conveying the essence of a document in a sentence or two.

Theme

Register
Internet

Object

WWW

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