Cai, F.; Rijke, M. de: Learning from homologous queries and semantically related terms for query auto completion (2016)
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- Abstract
- Query auto completion (QAC) models recommend possible queries to web search users when they start typing a query prefix. Most of today's QAC models rank candidate queries by popularity (i.e., frequency), and in doing so they tend to follow a strict query matching policy when counting the queries. That is, they ignore the contributions from so-called homologous queries, queries with the same terms but ordered differently or queries that expand the original query. Importantly, homologous queries often express a remarkably similar search intent. Moreover, today's QAC approaches often ignore semantically related terms. We argue that users are prone to combine semantically related terms when generating queries. We propose a learning to rank-based QAC approach, where, for the first time, features derived from homologous queries and semantically related terms are introduced. In particular, we consider: (i) the observed and predicted popularity of homologous queries for a query candidate; and (ii) the semantic relatedness of pairs of terms inside a query and pairs of queries inside a session. We quantify the improvement of the proposed new features using two large-scale real-world query logs and show that the mean reciprocal rank and the success rate can be improved by up to 9% over state-of-the-art QAC models.
- Theme
- Semantisches Umfeld in Indexierung u. Retrieval