Tunender, H.; Ervin, J.: How to succeed in promoting your Web site : the impact of search engine registration on retrieval of a World Wide Web site (1998)
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- Abstract
- Reports results of study, undertaken at the Project Whistlestop Web site, Missouri University at Columbia to examine the indexing and retrieval rates of 5 WWW search engines: InfoSeek; Excite; Yahoo; Lycos and AltaVista. Character strings were planted in the Project Whistlestop Web site and daily searches were performed for 6 weeks. The HTML tag was indexed in 4 of the 5 search engines and problems encountered include insufficient and inconsistent indexing
