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  • × author_ss:"Gopinath, M.A."
  • × author_ss:"Reddy, D.S."
  • × language_ss:"e"
  1. Gopinath, M.A.; Reddy, D.S.: Comparative study of the theoretical basis of mass communication and information science (1993) 0.00 
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    Abstract
    Delineates the difference between mass communication and information science. Establishes the theoretical models which present a framework for mass communication. Presents the inter-relationships existing between mass communication studies and information science in the form of a table. Also shows how the two can work together for an information conscious society
    Source
    Library science with a slant to documentation. 30(1993) no.4, S.129-138
    Type
    a