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  • × author_ss:"Mackay, R."
  1. Mackay, R.: Electronic Commerce in Europa : Chancen für Datenanbieter im Internet (1996) 0.01
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    Abstract
    Electronic Commerce, der Handel von Waren und Dienstleistungen auf elektronischen Weg, gerät in jüngster Zeit zunehmend in den Blickpunkt. Die Globalisierung der Märkte, der Wandel von Industrie- zu Dienstleistungsgesellschaften und neue, für jedermann zugängliche Distributionswege wie das Internet liefern triftige Gründe, sich mit dem Thema auseinanderzusetzen
  2. Mackay, R.: Zwei Paar Schuhe : Anspruch und Wirklichkeit: Multimedia-Forschung in Europa (1996) 0.00
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    Source
    Cogito. 12(1996) H.3, S.28-29

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