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  • × author_ss:"Ozmutlu, H.C."
  1. Ozmutlu, H.C.; Cavdur, F.; Ozmutlu, S.: Cross-validation of neural network applications for automatic new topic identification (2008) 0.02
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    Abstract
    The purpose of this study is to provide results from experiments designed to investigate the cross-validation of an artificial neural network application to automatically identify topic changes in Web search engine user sessions by using data logs of different Web search engines for training and testing the neural network. Sample data logs from the FAST and Excite search engines are used in this study. The results of the study show that identification of topic shifts and continuations on a particular Web search engine user session can be achieved with neural networks that are trained on a different Web search engine data log. Although FAST and Excite search engine users differ with respect to some user characteristics (e.g., number of queries per session, number of topics per session), the results of this study demonstrate that both search engine users display similar characteristics as they shift from one topic to another during a single search session. The key finding of this study is that a neural network that is trained on a selected data log could be universal; that is, it can be applicable on all Web search engine transaction logs regardless of the source of the training data log.
  2. Ozmutlu, S.; Spink, A.; Ozmutlu, H.C.: ¬A day in the life of Web searching : an exploratory study (2004) 0.02
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    Abstract
    Understanding Web searching behavior is important in developing more successful and cost-efficient Web search engines. We provide results from a comparative time-based Web study of US-based Excite and Norwegian-based Fast Web search logs, exploring variations in user searching related to changes in time of the day. Findings suggest: (1) fluctuations in Web user behavior over the day, (2) user investigations of query results are much longer, and submission of queries and number of users are much higher in the mornings, and (3) some query characteristics, including terms per query and query reformulation, remain steady throughout the day. Implications and further research are discussed.