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  • × author_ss:"Ozmutlu, S."
  1. Ozmutlu, S.; Cosar, G.C.: Analyzing the results of automatic new topic identification (2008) 0.02 
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    Abstract
    Purpose - Identification of topic changes within a user search session is a key issue in content analysis of search engine user queries. Recently, various studies have focused on new topic identification/session identification of search engine transaction logs, and several problems regarding the estimation of topic shifts and continuations were observed in these studies. This study aims to analyze the reasons for the problems that were encountered as a result of applying automatic new topic identification. Design/methodology/approach - Measures, such as cleaning the data of common words and analyzing the errors of automatic new topic identification, are applied to eliminate the problems in estimating topic shifts and continuations. Findings - The findings show that the resulting errors of automatic new topic identification have a pattern, and further research is required to improve the performance of automatic new topic identification. Originality/value - Improving the performance of automatic new topic identification would be valuable to search engine designers, so that they can develop new clustering and query recommendation algorithms, as well as custom-tailored graphical user interfaces for search engine users.
  2. Ozmutlu, S.; Spink, A.; Ozmutlu, H.C.: ¬A day in the life of Web searching : an exploratory study (2004) 0.00 
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    Date
    15. 8.2004 12:00:29
  3. Spink, A.; Ozmutlu, H.C.; Ozmutlu, S.: Multitasking information seeking and searching processes (2002) 0.00 
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    Abstract
    Recent studies show that humans engage in multitasking behaviors as they seek and search information retrieval (IR) systems for information on more than one topic at the same time. For example, a Web search session by a single user may consist of searching on single topics or multitasking. Findings are presented from four separate studies of the prevalence of multitasking information seeking and searching by Web, IR system, and library users. Incidence of multitasking identified in the four different studies included: (1) users of the Excite Web search engine who completed a survey form, (2) Excite Web search engine users filtered from an Excite transaction log from 20 December 1999, (3) mediated on-line databases searches, and (4) academic library users. Findings include: (1) multitasking information seeking and searching is a common human behavior, (2) users may conduct information seeking and searching on related or unrelated topics, (3) Web or IR multitasking search sessions are longer than single topic sessions, (4) mean number of topics per Web search ranged of 1 to more than 10 topics with a mean of 2.11 topic changes per search session, and (4) many Web search topic changes were from hobbies to shopping and vice versa. A more complex model of human seeking and searching levels that incorporates multitasking information behaviors is presented, and a theoretical framework for human information coordinating behavior (HICB) is proposed. Multitasking information seeking and searching is developing as major research area that draws together IR and information seeking studies toward a focus on IR within the context of human information behavior. Implications for models of information seeking and searching, IR/Web systems design, and further research are discussed.

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