Reponen, T.; Parnisto, J.; Viitanen, J.: Personality's impact on information management strategy formulation (1996)
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- Abstract
- Examines the impact of a decision maker's personality on the ways the decision maker formulates information resource strategies. Different personalities make differnt decisions in the same environment. An empirical test was made with a group of 20 managers participating in an Executive Education Programme. Using the results of the Myers and Briggs Type Indicator Test the managers were divided into 2 groups of intuitive-extrovert and sensing-introvert types. Both groups were asked to create an information resource strategy for a case company. The personality has a strong influence on both the working methods and results of the planning process. The decision maker's personality should be taken into consideration in the strategic planning process
