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Auletta, K: Googled : the end of the world as we know it (2009)
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- Content
- Messing with the magic -- Starting in a garage -- Buzz but few $'s -- Prepping the Google rocket -- Innocence or arrogance? -- Google goes public -- The new evil empire? -- Chasing the fox -- War on multiple fronts -- Waking the government bear -- Google enters adolescence -- Is old media drowning? -- Compete or collaborate? -- Happy birthday -- Googled -- Where is the wave taking old media? -- Where is the wave taking Google? -- Media maxims.
- Footnote
- Rez. in: Frankfurter Rundschau. Nr.287 vom 10.12.2009, S.34-35 u.d.T.: Baker, N.: Seelenverkäufer oder Helden?: Ken Aulettas Buch über die weltbeherrschende Suchmaschine Google.
- Pages
- XIV, 384 S
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Levy, S.: In the plex : how Google thinks, works, and shapes our lives (2011)
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- Footnote
- Deutsche Übersetzung als: Googlenomics : Wie Google denkt, arbeitet und unser Leben verändert. Heidelberg, Neckar ; mitp/bhv ; 2011. Rez. in: JASIST 62(2011) no.12, S.2540-2543 (C. Leslie)
- Pages
- V, 424 S
Authors
- Auletta, K 1
- Levy, S. 1
Subjects
Classifications
- 05.20 / Kommunikation und Gesellschaft 1
- 06.74 / Informationssysteme 1
- 338.7/6102504 1
- 338.7/6102504 / dc22 1
- 54.01 / Geschichte der Informatik 1
- 54.08 / Informatik in Beziehung zu Mensch und Gesellschaft 1
- 71.43 / Technologische Faktoren <Soziologie> 1
- HD9696.8.U64 1
- HD9696.8.U64 G6623 2009 1
- KNZ (FH K) 1
- SR 760 1
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