Search (2 results, page 1 of 1)

0.007051893 = product of:
  0.014103786 = sum of:
    0.014103786 = product of:
      0.028207572 = sum of:
        0.028207572 = weight(_text_:research in 3458) [ClassicSimilarity], result of:
          0.028207572 = score(doc=3458,freq=2.0), product of:
            0.1491455 = queryWeight, product of:
              2.8529835 = idf(docFreq=6931, maxDocs=44218)
              0.05227703 = queryNorm
            0.18912788 = fieldWeight in 3458, product of:
              1.4142135 = tf(freq=2.0), with freq of:
                2.0 = termFreq=2.0
              2.8529835 = idf(docFreq=6931, maxDocs=44218)
              0.046875 = fieldNorm(doc=3458)
      0.5 = coord(1/2)
  0.5 = coord(1/2)

Abstract

In this article, we explore the dynamics of prosocial and self-interested behavior among musicians on MySpace Music. MySpace Music is an important platform for social interactions and at the same time provides musicians with the opportunity for significant profit. We argue that these forces can be in tension with each other, encouraging musicians to make strategic choices about using MySpace to promote their own or others' rewards. We look for evidence of self-interested and prosocial friending strategies in the social network created by Top Friends links. We find strong evidence that individual preferences for prosocial and self-interested behavior influence friending strategies. Furthermore, our data illustrate a robust relationship between increased prominence and increased attention to others' rewards. These results shed light on how musicians manage their interactions in complex online environments and extend research on social values by demonstrating consistent preferences for prosocial or self-interested behavior in a multifaceted online setting.

0.005876578 = product of:
  0.011753156 = sum of:
    0.011753156 = product of:
      0.023506312 = sum of:
        0.023506312 = weight(_text_:research in 3424) [ClassicSimilarity], result of:
          0.023506312 = score(doc=3424,freq=2.0), product of:
            0.1491455 = queryWeight, product of:
              2.8529835 = idf(docFreq=6931, maxDocs=44218)
              0.05227703 = queryNorm
            0.15760657 = fieldWeight in 3424, product of:
              1.4142135 = tf(freq=2.0), with freq of:
                2.0 = termFreq=2.0
              2.8529835 = idf(docFreq=6931, maxDocs=44218)
              0.0390625 = fieldNorm(doc=3424)
      0.5 = coord(1/2)
  0.5 = coord(1/2)

Abstract

In recent years we have witnessed a significant growth of social-computing communities - online services in which users share information in various forms. As content contributions from participants are critical to the viability of these communities, it is important to understand what drives users to participate and share information with others in such settings. We extend previous literature on user contribution by studying the factors that are associated with various forms of participation in a large online photo-sharing community. Using survey and system data, we examine four different forms of participation and consider the differences between these forms. We build on theories of motivation to examine the relationship between users' participation and their motivations with respect to their tenure in the community. Amongst our findings, we identify individual motivations (both extrinsic and intrinsic) that underpin user participation, and their effects on different forms of information sharing; we show that tenure in the community does affect participation, but that this effect depends on the type of participation activity. Finally, we demonstrate that tenure in the community has a weak moderating effect on a number of motivations with regard to their effect on participation. Directions for future research, as well as implications for theory and practice, are discussed.