Search (39 results, page 1 of 2)

  • × theme_ss:"Internet"
  • × type_ss:"m"
  1. Segev, E.: Google and the digital divide : the bias of online knowledge (2010) 0.03 
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    LCSH
    Google (Firm)
    Subject
    Google (Firm)
  2. Qualman, E.: Socialnomics : how social media transforms the way we live and do business (2009) 0.02 
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    Abstract
    A fascinating, research-based look at the impact of social media on businesses and consumers around the world, and what's in store for the future Social Media. You've heard the term, even if you don't use the tools. But just how big has social media become? Social media has officially surpassed pornography as the top activity on the Internet. People would rather give up their e-mail than their social network. It is so powerful that it is causing a macro shift in the way we live and conduct business. Brands can now be strengthened or destroyed by the use of social media. Online networking sites are being used as giant, free focus groups. Advertising is less effective at influencing consumers than the opinions of their peers. If you aren't using social media in your business strategy, you are already behind your competition. * Explores how the concept of "Socialnomics" is changing the way businesses produce, market, and sell, eliminating inefficient marketing and middlemen, and making products easier and cheaper for consumers to obtain * Learn how successful businesses are connecting with consumers like never before via Twitter, Facebook, YouTube, and other social media sites * A must-read for anyone wanting to learn about, and harness the power of social media, rather than be squashed by it * Author Erik Qualman is a former online marketer for several Top 100 brands and the current Global Vice President of Online Marketing for the world's largest private education firm Socialnomics is essential book for anyone who wants to understand the implications of social media, and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly.
  3. ¬Der Internet-Praktiker : Referenz und Programme (1995) 0.02 
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    Date
    23. 8.1996 12:51:22
  4. Stock, M.; Stock, W.G.: Recherchieren im Internet (2004) 0.02 
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    Date
    27.11.2005 18:04:22
  5. Rosenfeld, L.; Morville, P.: Information architecture for the World Wide Web : designing large-scale Web sites (1998) 0.02 
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    Abstract
    Some web sites "work" and some don't. Good web site consultants know that you can't just jump in and start writing HTML, the same way you can't build a house by just pouring a foundation and putting up some walls. You need to know who will be using the site, and what they'll be using it for. You need some idea of what you'd like to draw their attention to during their visit. Overall, you need a strong, cohesive vision for the site that makes it both distinctive and usable. Information Architecture for the World Wide Web is about applying the principles of architecture and library science to web site design. Each web site is like a public building, available for tourists and regulars alike to breeze through at their leisure. The job of the architect is to set up the framework for the site to make it comfortable and inviting for people to visit, relax in, and perhaps even return to someday. Most books on web development concentrate either on the aesthetics or the mechanics of the site. This book is about the framework that holds the two together. With this book, you learn how to design web sites and intranets that support growth, management, and ease of use. Special attention is given to: * The process behind architecting a large, complex site * Web site hierarchy design and organization Information Architecture for the World Wide Web is for webmasters, designers, and anyone else involved in building a web site. It's for novice web designers who, from the start, want to avoid the traps that result in poorly designed sites. It's for experienced web designers who have already created sites but realize that something "is missing" from their sites and want to improve them. It's for programmers and administrators who are comfortable with HTML, CGI, and Java but want to understand how to organize their web pages into a cohesive site. The authors are two of the principals of Argus Associates, a web consulting firm. At Argus, they have created information architectures for web sites and intranets of some of the largest companies in the United States, including Chrysler Corporation, Barron's, and Dow Chemical.
  6. Orenstein, R.M.: Fulltext sources online (1997) 0.01 
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    Footnote
    Rez. in: Online 22(1998) no.1, S.93-94 (J. Alita)
  7. Tilman, H.N.: Internet tools of the profession : a guide for information professionals (1997) 0.01 
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    Footnote
    Rez. in: Online 22(1998) no.2, S.92 (C.A. Murchie)
  8. Gilster, P.: Digital literacy (1997) 0.01 
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    Footnote
    Rez. in: Online and CD-ROM review 22(1998) no.5, S.350-351 (P. Bradley)
  9. Eck, A.; Legenhausen, L; Wolff, D.: Telekommunikation und Fremdsprachenunterricht : Information, Projekte, Ergebnisse (1995) 0.01 
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    Isbn
    3-925453-22-9
  10. Kaiser, U.: Handbuch Internet und Online Dienste : der kompetente Reiseführer für das digitale Netz (1996) 0.01 
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    Series
    Heyne Business; 22/1019
  11. Cady, G.H.; McGregor, P.: Mastering the Internet (1996) 0.01 
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    Date
    13. 7.1998 19:21:22
  12. Teuteberg, F.: Agentenbasierte Informationserschließung im World Wide Web unter Einsatz von Künstlichen Neuronalen Netzen und Fuzzy-Logik (2001) 0.01 
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    Date
    22.12.2002 17:22:34
  13. Lathrop, L.: ¬An indexer's guide to the Internet (1999) 0.01 
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    Footnote
    Rez. in: Indexer 22(2000) no.1, S.51 (R. Davis)
  14. Thomsen, E.: Reference and collection development on the Internet : a how-to-do-it manual for librarians (1996) 0.01 
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    Footnote
    Rez. in: Journal of academic librarianship. 22(1996) no.6, S.472 (B.J. Scales)
  15. Lynch, P.J.; Horton, S.: Web style guide : basic design principles for creating Web sites (1999) 0.01 
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    Date
    27. 8.2000 14:46:22
  16. Creating Web-accessible databases : case studies for libraries, museums, and other nonprofits (2001) 0.01 
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    Date
    22. 3.2008 12:21:28
  17. White, H.S.: At the crossroads : librarians on the information superhighway (1995) 0.01 
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    Footnote
    Rez. in: College and research libraries 57(1996) no.2, S.194-195 (J. Garrett); Journal of academic librarianship 22(1996) no.3, S.223 (A.D. Pratt); JASIS 47(1996) no.10, S.789-790 (C.H. Davis)
  18. Mainzer, K.: Computernetze und virtuelle Realität : Leben in der Wissensgesellschaft (1999) 0.01 
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    Date
    17. 7.2002 19:22:51
  19. Gralla, P.: So funktioniert das Internet : ein visueller Streifzug durch das Internet (1998) 0.01 
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    Date
    15. 7.2002 20:48:22
  20. Babiak, U.: Effektive Suche im Internet : Suchstrategien, Methoden, Quellen (1998) 0.01 
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    Signature
    77 TWP 3911(2)+22

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  • e 22
  • d 17

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