Search (4 results, page 1 of 1)

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Abstract

Purpose Web search is more and more moving into mobile contexts. However, screen size of mobile devices is limited and search engine result pages face a trade-off between offering informative snippets and optimal use of space. One factor clearly influencing this trade-off is snippet length. The purpose of this paper is to find out what snippet size to use in mobile web search. Design/methodology/approach For this purpose, an eye-tracking experiment was conducted showing participants search interfaces with snippets of one, three or five lines on a mobile device to analyze 17 dependent variables. In total, 31 participants took part in the study. Each of the participants solved informational and navigational tasks. Findings Results indicate a strong influence of page fold on scrolling behavior and attention distribution across search results. Regardless of query type, short snippets seem to provide too little information about the result, so that search performance and subjective measures are negatively affected. Long snippets of five lines lead to better performance than medium snippets for navigational queries, but to worse performance for informational queries. Originality/value Although space in mobile search is limited, this study shows that longer snippets improve usability and user experience. It further emphasizes that page fold plays a stronger role in mobile than in desktop search for attention distribution.

Date

20. 1.2015 18:30:22

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Abstract

People commonly experience difficulties when searching the Web, arising from an incomplete knowledge regarding their information needs, an inability to formulate accurate queries, and a low tolerance for considering the relevance of the search results. While simple and easy to use interfaces have made Web search universally accessible, they provide little assistance for people to overcome the difficulties they experience when their information needs are more complex than simple fact-verification. In human-centred Web search, the purpose of the search engine expands from a simple information retrieval engine to a decision support system. People are empowered to take an active role in the search process, with the search engine supporting them in developing a deeper understanding of their information needs, assisting them in crafting and refining their queries, and aiding them in evaluating and exploring the search results. In this chapter, recent research in this domain is outlined and discussed.

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Abstract

This research investigates how people's perceptions of information retrieval (IR) systems, their perceptions of search tasks, and their perceptions of self-efficacy influence the amount of invested mental effort (AIME) they put into using two different IR systems: a Web search engine and a library system. It also explores the impact of mental effort on an end user's search experience. To assess AIME in online searching, two experiments were conducted using these methods: Experiment 1 relied on self-reports and Experiment 2 employed the dual-task technique. In both experiments, data were collected through search transaction logs, a pre-search background questionnaire, a post-search questionnaire and an interview. Important findings are these: (1) subjects invested greater mental effort searching a library system than searching the Web; (2) subjects put little effort into Web searching because of their high sense of self-efficacy in their searching ability and their perception of the easiness of the Web; (3) subjects did not recognize that putting mental effort into searching was something needed to improve the search results; and (4) data collected from multiple sources proved to be effective for assessing mental effort in online searching.

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Date

26. 1.2014 18:48:22