Search (51 results, page 1 of 3)

  • × theme_ss:"Data Mining"
  1. Medien-Informationsmanagement : Archivarische, dokumentarische, betriebswirtschaftliche, rechtliche und Berufsbild-Aspekte ; [Frühjahrstagung der Fachgruppe 7 im Jahr 2000 in Weimar und Folgetagung 2001 in Köln] (2003) 0.02 
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    Classification
    BAQC (FH K)
    Date
    11. 5.2008 19:49:22
    GHBS
    BAQC (FH K)
  2. Chowdhury, G.G.: Template mining for information extraction from digital documents (1999) 0.01 
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    Date
    2. 4.2000 18:01:22
  3. Lischka, K.: Spurensuche im Datenwust : Data-Mining-Software fahndet nach kriminellen Mitarbeitern, guten Kunden - und bald vielleicht auch nach Terroristen (2002) 0.01 
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    Content
    "Ob man als Terrorist einen Anschlag gegen die Vereinigten Staaten plant, als Kassierer Scheine aus der Kasse unterschlägt oder für bestimmte Produkte besonders gerne Geld ausgibt - einen Unterschied macht Data-Mining-Software da nicht. Solche Programme analysieren riesige Daten- mengen und fällen statistische Urteile. Mit diesen Methoden wollen nun die For- scher des "Information Awaren in den Vereinigten Staaten Spuren von Terroristen in den Datenbanken von Behörden und privaten Unternehmen wie Kreditkartenfirmen finden. 200 Millionen Dollar umfasst der Jahresetat für die verschiedenen Forschungsprojekte. Dass solche Software in der Praxis funktioniert, zeigen die steigenden Umsätze der Anbieter so genannter Customer-Relationship-Management-Software. Im vergangenen Jahr ist das Potenzial für analytische CRM-Anwendungen laut dem Marktforschungsinstitut IDC weltweit um 22 Prozent gewachsen, bis zum Jahr 2006 soll es in Deutschland mit einem jährlichen Plus von 14,1 Prozent so weitergehen. Und das trotz schwacher Konjunktur - oder gerade deswegen. Denn ähnlich wie Data-Mining der USRegierung helfen soll, Terroristen zu finden, entscheiden CRM-Programme heute, welche Kunden für eine Firma profitabel sind. Und welche es künftig sein werden, wie Manuela Schnaubelt, Sprecherin des CRM-Anbieters SAP, beschreibt: "Die Kundenbewertung ist ein zentraler Bestandteil des analytischen CRM. Sie ermöglicht es Unternehmen, sich auf die für sie wichtigen und richtigen Kunden zu fokussieren. Darüber hinaus können Firmen mit speziellen Scoring- Verfahren ermitteln, welche Kunden langfristig in welchem Maße zum Unternehmenserfolg beitragen." Die Folgen der Bewertungen sind für die Betroffenen nicht immer positiv: Attraktive Kunden profitieren von individuellen Sonderangeboten und besonderer Zuwendung. Andere hängen vielleicht so lauge in der Warteschleife des Telefonservice, bis die profitableren Kunden abgearbeitet sind. So könnte eine praktische Umsetzung dessen aussehen, was SAP-Spreche-rin Schnaubelt abstrakt beschreibt: "In vielen Unternehmen wird Kundenbewertung mit der klassischen ABC-Analyse durchgeführt, bei der Kunden anhand von Daten wie dem Umsatz kategorisiert werden. A-Kunden als besonders wichtige Kunden werden anders betreut als C-Kunden." Noch näher am geplanten Einsatz von Data-Mining zur Terroristenjagd ist eine Anwendung, die heute viele Firmen erfolgreich nutzen: Sie spüren betrügende Mitarbeiter auf. Werner Sülzer vom großen CRM-Anbieter NCR Teradata beschreibt die Möglichkeiten so: "Heute hinterlässt praktisch jeder Täter - ob Mitarbeiter, Kunde oder Lieferant - Datenspuren bei seinen wirtschaftskriminellen Handlungen. Es muss vorrangig darum gehen, einzelne Spuren zu Handlungsmustern und Täterprofilen zu verdichten. Das gelingt mittels zentraler Datenlager und hoch entwickelter Such- und Analyseinstrumente." Von konkreten Erfolgen sprich: Entlas-sungen krimineller Mitarbeiter-nach Einsatz solcher Programme erzählen Unternehmen nicht gerne. Matthias Wilke von der "Beratungsstelle für Technologiefolgen und Qualifizierung" (BTQ) der Gewerkschaft Verdi weiß von einem Fall 'aus der Schweiz. Dort setzt die Handelskette "Pick Pay" das Programm "Lord Lose Prevention" ein. Zwei Monate nach Einfüh-rung seien Unterschlagungen im Wert von etwa 200 000 Franken ermittelt worden. Das kostete mehr als 50 verdächtige Kassiererinnen und Kassierer den Job.
  4. KDD : techniques and applications (1998) 0.01 
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    Footnote
    A special issue of selected papers from the Pacific-Asia Conference on Knowledge Discovery and Data Mining (PAKDD'97), held Singapore, 22-23 Feb 1997
  5. Matson, L.D.; Bonski, D.J.: Do digital libraries need librarians? (1997) 0.01 
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    Date
    22.11.1998 18:57:22
  6. Lusti, M.: Data Warehousing and Data Mining : Eine Einführung in entscheidungsunterstützende Systeme (1999) 0.01 
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    Date
    17. 7.2002 19:22:06
  7. Amir, A.; Feldman, R.; Kashi, R.: ¬A new and versatile method for association generation (1997) 0.01 
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    Source
    Information systems. 22(1997) nos.5/6, S.333-347
  8. Schwartz, D.: Graphische Datenanalyse für digitale Bibliotheken : Leistungs- und Funktionsumfang moderner Analyse- und Visualisierungsinstrumente (2006) 0.01 
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    Source
    Vom Wandel der Wissensorganisation im Informationszeitalter: Festschrift für Walther Umstätter zum 65. Geburtstag, hrsg. von P. Hauke u. K. Umlauf
  9. Handbuch Web Mining im Marketing : Konzepte, Systeme, Fallstudien (2002) 0.01 
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    Editor
    Hippner, H. et al.
  10. Schmid, J.: Data mining : wie finde ich in Datensammlungen entscheidungsrelevante Muster? (1999) 0.01 
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    Source
    ARBIDO. 14(1999) H.5, S.11-13
  11. Hofstede, A.H.M. ter; Proper, H.A.; Van der Weide, T.P.: Exploiting fact verbalisation in conceptual information modelling (1997) 0.01 
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    Source
    Information systems. 22(1997) nos.5/6, S.349-385
  12. Heyer, G.; Läuter, M.; Quasthoff, U.; Wolff, C.: Texttechnologische Anwendungen am Beispiel Text Mining (2000) 0.01 
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    Source
    Sprachtechnologie für eine dynamische Wirtschaft im Medienzeitalter - Language technologies for dynamic business in the age of the media - L'ingénierie linguistique au service de la dynamisation économique à l'ère du multimédia: Tagungsakten der XXVI. Jahrestagung der Internationalen Vereinigung Sprache und Wirtschaft e.V., 23.-25.11.2000, Fachhochschule Köln. Hrsg.: K.-D. Schmitz
  13. Ohly, H.P.: Bibliometric mining : added value from document analysis and retrieval (2008) 0.01 
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    Kompatibilität, Medien und Ethik in der Wissensorganisation - Compatibility, Media and Ethics in Knowledge Organization: Proceedings der 10. Tagung der Deutschen Sektion der Internationalen Gesellschaft für Wissensorganisation Wien, 3.-5. Juli 2006 - Proceedings of the 10th Conference of the German Section of the International Society of Knowledge Organization Vienna, 3-5 July 2006. Ed.: H.P. Ohly, S. Netscher u. K. Mitgutsch
  14. Dang, X.H.; Ong. K.-L.: Knowledge discovery in data streams (2009) 0.01 
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  15. Song, J.; Huang, Y.; Qi, X.; Li, Y.; Li, F.; Fu, K.; Huang, T.: Discovering hierarchical topic evolution in time-stamped documents (2016) 0.01 
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  16. Witten, I.H.; Frank, E.: Data Mining : Praktische Werkzeuge und Techniken für das maschinelle Lernen (2000) 0.01 
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    Footnote
    Rez. in: nfd 52(2001), H.7, S.427-428 (T. Mandl)
  17. Keim, D.A.: Data Mining mit bloßem Auge (2002) 0.01 
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    Source
    Spektrum der Wissenschaft. 2002, H.11, S.88-91
  18. Kruse, R.; Borgelt, C.: Suche im Datendschungel (2002) 0.01 
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    Spektrum der Wissenschaft. 2002, H.11, S.80-81
  19. Wrobel, S.: Lern- und Entdeckungsverfahren (2002) 0.01 
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    Spektrum der Wissenschaft. 2002, H.11, S.85-87
  20. Lackes, R.; Tillmanns, C.: Data Mining für die Unternehmenspraxis : Entscheidungshilfen und Fallstudien mit führenden Softwarelösungen (2006) 0.01 
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    Date
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