Zhang, M.; Zhang, Y.: Professional organizations in Twittersphere : an empirical study of U.S. library and information science professional organizations-related Tweets (2020)
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- Abstract
- Twitter is utilized by many, including professional businesses and organizations; however, there are very few studies on how other entities interact with these organizations in the Twittersphere. This article presents a study that investigates tweets related to 5 major library and information science (LIS) professional organizations in the United States. This study applies a systematic tweets analysis framework, including descriptive analytics, network analytics, and co-word analysis of hashtags. The findings shed light on user engagement with LIS professional organizations and the trending discussion topics on Twitter, which is valuable for enabling more successful social media use and greater influence.
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