Search (24 results, page 1 of 2)

  • × theme_ss:"Internet"
  • × theme_ss:"Informetrie"
  1. Thelwall, M.; Ruschenburg, T.: Grundlagen und Forschungsfelder der Webometrie (2006) 0.04 
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    Date
    4.12.2006 12:12:22
  2. Neth, M.: Citation analysis and the Web (1998) 0.03 
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    Date
    10. 1.1999 16:22:37
  3. Zhang, Y.: ¬The impact of Internet-based electronic resources on formal scholarly communication in the area of library and information science : a citation analysis (1998) 0.01 
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    Date
    30. 1.1999 17:22:22
  4. Tonta, Y.: Scholarly communication and the use of networked information sources (1996) 0.01 
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    Source
    IFLA journal. 22(1996) no.3, S.240-245
  5. Zhang, Y.; Jansen, B.J.; Spink, A.: Identification of factors predicting clickthrough in Web searching using neural network analysis (2009) 0.01 
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    Date
    22. 3.2009 17:49:11
  6. Thelwall, M.; Vaughan, L.: Webometrics : an introduction to the special issue (2004) 0.01 
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  7. Payne, N.; Thelwall, M.: Mathematical models for academic webs : linear relationship or non-linear power law? (2005) 0.01 
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  8. Böhm, P.; Rittberger, M.: Einsatz von Webanalyse in überregionalen Informationsinfrastruktureinrichtungen (2016) 0.01 
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  9. Hassler, M.: Web analytics : Metriken auswerten, Besucherverhalten verstehen, Website optimieren ; [Metriken analysieren und interpretieren ; Besucherverhalten verstehen und auswerten ; Website-Ziele definieren, Webauftritt optimieren und den Erfolg steigern] (2009) 0.00 
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    Footnote
    Rez. in Mitt. VÖB 63(2010) H.1/2, S.147-148 (M. Buzinkay): "Webseiten-Gestaltung und Webseiten-Analyse gehen Hand in Hand. Leider wird das Letztere selten wenn überhaupt berücksichtigt. Zu Unrecht, denn die Analyse der eigenen Maßnahmen ist zur Korrektur und Optimierung entscheidend. Auch wenn die Einsicht greift, dass die Analyse von Webseiten wichtig wäre, ist es oft ein weiter Weg zur Realisierung. Warum? Analyse heißt kontinuierlicher Aufwand, und viele sind nicht bereit beziehungsweise haben nicht die zeitlichen Ressourcen dazu. Ist man einmal zu der Überzeugung gelangt, dass man seine Web-Aktivitäten dennoch optimieren, wenn nicht schon mal gelegentlich hinterfragen sollte, dann lohnt es sich, Marco Hasslers "Web Analytics" in die Hand zu nehmen. Es ist definitiv kein Buch für einen einzigen Lese-Abend, sondern ein Band, mit welchem gearbeitet werden muss. D.h. auch hier: Web-Analyse bedeutet Arbeit und intensive Auseinandersetzung (ein Umstand, den viele nicht verstehen und akzeptieren wollen). Das Buch ist sehr dicht und bleibt trotzdem übersichtlich. Die Gliederung der Themen - von den Grundlagen der Datensammlung, über die Definition von Metriken, hin zur Optimierung von Seiten und schließlich bis zur Arbeit mit Web Analyse Werkzeugen - liefert einen roten Faden, der schön von einem Thema auf das nächste aufbaut. Dadurch fällt es auch leicht, ein eigenes Projekt begleitend zur Buchlektüre Schritt für Schritt aufzubauen. Zahlreiche Screenshots und Illustrationen erleichtern zudem das Verstehen der Zusammenhänge und Erklärungen im Text. Das Buch überzeugt aber auch durch seine Tiefe (bis auf das Kapitel, wo es um die Zusammenstellung von Personas geht) und den angenehm zu lesenden Schreibstil. Von mir kommt eine dringende Empfehlung an alle, die sich mit Online Marketing im Allgemeinen, mit Erfolgskontrolle von Websites und Web-Aktivitäten im Speziellen auseindersetzen."
    Type
    m
  10. Thelwall, M.; Wilkinson, D.: Finding similar academic Web sites with links, bibliometric couplings and colinks (2004) 0.00 
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  11. Prime-Claverie, C.; Beigbeder, M.; Lafouge, T.: Transposition of the cocitation method with a view to classifying Web pages (2004) 0.00 
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  12. Thelwall, M.: ¬A comparison of sources of links for academic Web impact factor calculations (2002) 0.00 
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  13. Thelwall, M.: Interpreting social science link analysis research : a theoretical framework (2006) 0.00 
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  14. Thelwall, M.: Webometrics (2009) 0.00 
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  15. Teplitskiy, M.; Lu, G.; Duede, E.: Amplifying the impact of open access : Wikipedia and the diffusion of science (2017) 0.00 
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  16. Thelwall, M.: Extracting macroscopic information from Web links (2001) 0.00 
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  17. Thelwall, M.: Conceptualizing documentation on the Web : an evaluation of different heuristic-based models for counting links between university Web sites (2002) 0.00 
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  18. Vaughan, L.; Thelwall, M.: Scholarly use of the Web : what are the key inducers of links to journal Web sites? (2003) 0.00 
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  19. Amitay, E.; Carmel, D.; Herscovici, M.; Lempel, R.; Soffer, A.: Trend detection through temporal link analysis (2004) 0.00 
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  20. Thelwall, M.; Vaughan, L.; Björneborn, L.: Webometrics (2004) 0.00 
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