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  • × author_ss:"Lewandowski, D."
  1. Lewandowski, D.; Kerkmann, F.; Rümmele, S.; Sünkler, S.: ¬An empirical investigation on search engine ad disclosure (2018) 0.01 
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    Abstract
    This representative study of German search engine users (N?=?1,000) focuses on the ability of users to distinguish between organic results and advertisements on Google results pages. We combine questions about Google's business with task-based studies in which users were asked to distinguish between ads and organic results in screenshots of results pages. We find that only a small percentage of users can reliably distinguish between ads and organic results, and that user knowledge of Google's business model is very limited. We conclude that ads are insufficiently labelled as such, and that many users may click on ads assuming that they are selecting organic results.
  2. Lewandowski, D.: Alles nur noch Google? : Entwicklungen im Bereich der WWW-Suchmaschinen (2002) 0.01 
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    Date
    29. 9.2002 18:49:22
  3. Lewandowski, D.: Abfragesprachen und erweiterte Funktionen von WWW-Suchmaschinen (2004) 0.01 
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    Date
    28.11.2004 13:11:22
  4. Lewandowski, D.: Query understanding (2011) 0.01 
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    Date
    18. 9.2018 18:22:18
  5. Lewandowski, D.; Sünkler, S.; Kerkmann, F.: Are ads on Google search engine results pages labeled clearly enough? : the influence of knowledge on search ads on users' selection behaviour (2017) 0.01 
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    Abstract
    In an online experiment using a representative sample of the German online population (n = 1.000), we compare users' selection behaviour on two versions of the same Google search engine results page (SERP), one showing advertisements and organic results, the other showing organic results only. Selection behaviour is analyzed in relation to users' knowledge on Google's business model, on SERP design, and on these users' actual performance in marking advertisements on SERPs correctly. We find that users who were not able to mark ads correctly selected ads significantly more often. This leads to the conclusion that ads need to be labeled more clearly, and that there is a need for more information literacy in search engine users.
  6. Lewandowski, D.: ¬Die Macht der Suchmaschinen und ihr Einfluss auf unsere Entscheidungen (2014) 0.01 
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    Date
    22. 9.2014 18:54:11
  7. Lewandowski, D.: Perspektiven eines Open Web Index (2016) 0.01 
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    Content
    Vgl.: http://www.degruyter.com/view/j/iwp.2016.67.issue-1/iwp-2016-0020/iwp-2016-0020.xml?format=INT.
  8. Sundin, O.; Lewandowski, D.; Haider, J.: Whose relevance? : Web search engines as multisided relevance machines (2022) 0.01 
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  9. Lewandowski, D.; Spree, U.: Ranking of Wikipedia articles in search engines revisited : fair ranking for reasonable quality? (2011) 0.01 
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    Date
    30. 9.2012 19:27:22
  10. Lewandowski, D.; Sünkler, S.: What does Google recommend when you want to compare insurance offerings? (2019) 0.01 
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    Date
    20. 1.2015 18:30:22
  11. Lewandowski, D.; Drechsler, J.; Mach, S. von: Deriving query intents from web search engine queries (2012) 0.00 
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  12. Lewandowski, D.: Web Information Retrieval : Technologien zur Informationssuche im Internet (2005) 0.00 
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    Footnote
    Rez. in: Information - Wissenschaft und Praxis. 56(2005) H.7, S.393-394 (J. Griesbaum): "... , das Buch wird seinem Titel und dem formulierten Anspruch sehr gut gerecht. Die 248 Seiten umfängliche Publikation leistet eine umfassende und, für den deutschsprachigen Raum, einzigartige State-of-the-Art-Analyse der Verfahren und auch der Defizite von Suchmaschinen im Internet. Dabei beschränkt sich Lewandowski nicht auf eine technikzentrierte Beschreibung aktueller Retrievalansätze, sondern akzentuiert ebenso deutlich auch die Problemfelder bei der Nutzung von Suchmaschinen. Dieser nutzerzentrierte Ansatz kommt vor allem im konzeptionellen Teil der Arbeit zum Tragen, der das Ziel verfolgt, Suchmaschinennutzern verbesserte Rechercheoptionen zu verschaffen. Angesichts der nur in geringem Maße vorhandenen Recherchekenntnisse der Nutzer liegt die Herausforderung vor allem darin, solche verbesserten Recherchemöglichkeiten derart auszugestalten, dass sie sich in realen Suchkontexten auch tatsächlich auswirken und nicht etwa wie die meist als "Erweitere Suche" bezeichneten Anfragemasken ein kaum beachtetes Dasein fristen. Der Verfasser konzipiert in diesem wichtigen Forschungsfeld neue Ansätze, um die Oualität des Information Retrievals zu verbessern. ... "

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