Raja, M.U.: Marketing of library and information products and services : a select bibliography (1998)
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- Abstract
- Presents a select bibliography on the marketing of library and information products and services, comprising 289 entries presented in alphabetical order of author, with no annotations. The main bulk of the entries date from the 1990s, but the 1980s and 1970s are also represented
- Footnote
- Contribution to a special issue of this journal on information marketing
- Type
- a
