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  • × year_i:[2010 TO 2020}
  • × classification_ss:"05.20 / Kommunikation und Gesellschaft"
  1. Gleick, J.: ¬Die Information : Geschichte, Theorie, Flut (2011) 0.01 
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    Abstract
    Die Geschichte der Information beginnt in einer Zeit, die unserer nicht unähnlicher sein könnte. Von der Entwicklung der sprechenden Trommeln zu den ersten Alphabeten und natürlich der Schrift, ist die Information einen weiten Weg gegangen. Eine höchst interessante und informative Geschichte. Blut, Treibstoff, Lebensprinzip - in seinem furiosen Buch erzählt Bestsellerautor James Gleick, wie die Information zum Kernstück unserer heutigen Zivilisation wurde. Beginnend bei den Wörtern, den "sprechenden" Trommeln in Afrika, über das Morsealphabet und bis hin zur Internetrevolution beleuchtet er, wie die Übermittlung von Informationen die Gesellschaften prägten und veränderten. Gleick erläutert die Theorien, die sich mit dem Codieren und Decodieren, der Übermittlung von Inhalten und dem Verbreiten der Myriaden von Botschaften beschäftigen. Er stellt die bekannten und unbekannten Pioniere der Informationsgesellschaft vor: Claude Shannon, Norbert Wiener, Ada Byron, Alan Turing und andere. Er bietet dem Leser neue Einblicke in die Mechanismen des Informationsaustausches. So lernt dieser etwa die sich selbst replizierende Meme kennen, die "DNA" der Informationen. Sein Buch ermöglicht ein neues Verständnis von Musik, Quantenmechanik - und eine gänzlich neue Sicht auf die faszinierende Welt der Informationen.
    BK
    05.20 / Kommunikation und Gesellschaft
    Classification
    05.20 / Kommunikation und Gesellschaft
    Footnote
    Rez. in: Spektrum der Wissenschaft. 2012, H.6, S.94-96 (R. Pilous): " ... Bei aller Materialfülle nimmt Gleick einen technokratischen Standpunkt ein - so konsequent, dass er Gedanken zum Verstehen von Information durch den Menschen oder zur Philosophie selbst dort weglässt, wo sie sich aufdrängen. Seiner leidenschaftlich vorgebrachten Vision, die moderne Physik auf eine Art Quanteninformationstheorie zu reduzieren, fehlt eine gründliche Reflexion ebenso wie seiner Darstellung der Theorie der Meme. Und dennoch: Gleicks Projekt einer Gesamtdarstellung des Informationsbegriffs ist mutig, bisher einmalig und im Wesentlichen gelungen."
    RSWK
    Informations- und Dokumentationswissenschaft / Geschichte (BVB)
    Subject
    Informations- und Dokumentationswissenschaft / Geschichte (BVB)
  2. Levy, S.: In the plex : how Google thinks, works, and shapes our lives (2011) 0.01 
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    Abstract
    Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes readers inside Google headquarters-the Googleplex-to show how Google works. While they were still students at Stanford, Google cofounders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google's earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow (until Google's IPO nobody other than Google management had any idea how lucrative the company's ad business was), Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more. The key to Google's success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After its unapologetically elitist approach to hiring, Google pampers its engineers-free food and dry cleaning, on-site doctors and masseuses-and gives them all the resources they need to succeed. Even today, with a workforce of more than 23,000, Larry Page signs off on every hire. But has Google lost its innovative edge? It stumbled badly in China-Levy discloses what went wrong and how Brin disagreed with his peers on the China strategy-and now with its newest initiative, social networking, Google is chasing a successful competitor for the first time. Some employees are leaving the company for smaller, nimbler start-ups. Can the company that famously decided not to be evil still compete? No other book has ever turned Google inside out as Levy does with In the Plex.
    BK
    54.08 / Informatik in Beziehung zu Mensch und Gesellschaft
    05.20 / Kommunikation und Gesellschaft
    Classification
    54.08 / Informatik in Beziehung zu Mensch und Gesellschaft
    05.20 / Kommunikation und Gesellschaft
    Content
    The world according to Google: biography of a search engine -- Googlenomics: cracking the code on internet profits -- Don't be evil: how Google built its culture -- Google's cloud: how Google built data centers and killed the hard drive -- Outside the box: the Google phone company. and the Google t.v. company -- Guge: Google moral dilemma in China -- Google.gov: is what's good for Google, good for government or the public? -- Epilogue: chasing tail lights: trying to crack the social code.
    Footnote
    Deutsche Übersetzung als: Googlenomics : Wie Google denkt, arbeitet und unser Leben verändert. Heidelberg, Neckar ; mitp/bhv ; 2011. Rez. in: JASIST 62(2011) no.12, S.2540-2543 (C. Leslie)
  3. Gleick, J.: ¬The information : a history, a theory, a flood (2011) 0.01 
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    BK
    05.20 / Kommunikation und Gesellschaft
    Classification
    05.20 / Kommunikation und Gesellschaft
    Footnote
    Rez. in: JASIST 62(2011) no.12, S.2543-2545 (C.H. Davis)
    RSWK
    Informations- und Dokumentationswissenschaft / Geschichtee (BVB)
    Subject
    Informations- und Dokumentationswissenschaft / Geschichtee (BVB)

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