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Abstract

Purpose Online knowledge communities make great contributions to global knowledge sharing and innovation. Resource tagging approaches have been widely adopted in such communities to describe, annotate and organize knowledge resources mainly through users' participation. However, it is unclear what causes the adoption of a particular resource tagging approach. The purpose of this paper is to identify factors that drive users to use a hybrid social tagging approach. Design/methodology/approach Technology acceptance model and social cognitive theory are adopted to support an integrated model proposed in this paper. Zhihu, one of the most popular online knowledge communities in China, is taken as the survey context. A survey was conducted with a questionnaire and collected data were analyzed through structural equation model. Findings A new hybrid social resource tagging approach was refined and described. The empirical results revealed that self-efficacy, perceived usefulness (PU) and perceived ease of use exert positive effect on users' attitude. Moreover, social influence, PU and attitude impact significantly on users' intention to use a hybrid social resource tagging approach. Originality/value Theoretically, this study enriches the type of resource tagging approaches and recognizes factors influencing user adoption to use it. Regarding the practical parts, the results provide online information system providers and designers with referential strategies to improve the performance of the current tagging approaches and promote them.

Date

20. 1.2015 18:30:22

Theme

Social tagging

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Abstract

Knowledge withholding, which is defined as the likelihood that an individual devotes less than full effort to knowledge contribution, can be regarded as an emerging social deviance behavior for knowledge practice in online knowledge spaces. However, prior studies placed a great emphasis on proactive knowledge behaviors, such as knowledge sharing and contribution, but failed to consider the uniqueness of knowledge withholding. To capture the social-deviant nature of knowledge withholding and to better understand how people deal with counterproductive knowledge behaviors, this study develops a research model based on the secondary control perspective. Empirical analyses were conducted using the data collected from an online knowledge space. The results indicate that both predictive control and vicarious control exert a positive influence on knowledge withholding. This study also incorporates knowledge-withholding acceptability as a moderating variable of secondary control strategies. In particular, knowledge-withholding acceptability enhances the impact of predictive control, whereas it weakens the effect of vicarious control on knowledge withholding. This study concludes with a discussion of the key findings, and the implications for both research and practice.

Footnote

Beitrag eines Special issue on social informatics of knowledge

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Abstract

Human interpretation of images during image annotation is complicated, but most existing interactive image annotation systems are generally operated based on social tagging, while ignoring that tags are insufficient to convey image semantics. Hence, it is critical to study the nature of image annotation behaviors and process. This study investigated annotation tactics, transitions, strategies and their efficiency during the image annotation process. A total of 90 participants were recruited to annotate nine pictures in three emotional dimensions with three interactive annotation methods. Data collected from annotation logs and verbal protocols were analyzed by applying both qualitative and quantitative methods. The findings of this study show that the cognitive process of human interpretation of images is rather complex, which reveals a probable bias in research involving image relevance feedback. Participants preferred applying scroll bar (Scr) and image comparison (Cim) tactics comparing with rating tactic (Val), and they did fewer fine tuning activities, which reflects the influence of perceptual level and users' cognitive load during image annotation. Annotation tactic transition analysis showed that Cim was more likely to be adopted at the beginning of each phase, and the most remarkable transition was from Cim to Scr. By applying sequence analysis, the authors found 10 most commonly used sequences representing four types of annotation strategies, including Single tactic strategy, Tactic combination strategy, Fix mode strategy and Shift mode strategy. Furthermore, two patterns, "quarter decreasing" and "transition cost," were identified based on time data, and both multiple tactics (e.g., the combination of Cim and Scr) and fine tuning activities were recognized as efficient tactic applications. Annotation patterns found in this study suggest more research needs to be done considering the need for multi-interactive methods and their influence. The findings of this study generated detailed and useful guidance for the interactive design in image annotation systems, including recommending efficient tactic applications in different phases, highlighting the most frequently applied tactics and transitions, and avoiding unnecessary transitions.