Search (8 results, page 1 of 1)

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Abstract

Web search engines act as gatekeepers when people search for information online. Research has shown that search engine users seem to trust the search engines' ranking uncritically and mostly select top-ranked results. This study further examines search engine users' selection behavior. Drawing from the credibility and information research literature, we test whether the presence or absence of certain credibility cues influences the selection probability of search engine results. In an observational study, participants (N?=?247) completed two information research tasks on preset search engine results pages, on which three credibility cues (source reputation, message neutrality, and social recommendations) as well as the search result ranking were systematically varied. The results of our study confirm the significance of the ranking. Of the three credibility cues, only reputation had an additional effect on selection probabilities. Personal characteristics (prior knowledge about the researched issues, search engine usage patterns, etc.) did not influence the preference for search results linked with certain credibility cues. These findings are discussed in light of situational and contextual characteristics (e.g., involvement, low-cost scenarios).

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Abstract

This research continues to explore the user's evaluation of Web search engines using a methodology proposed by Su (1997) and tested in a pilot study (Su, Chen, & Dong, 1998). It seeks to generate useful insight for system design and improvement, and for engine choice. The researchers were interested in how undergraduate students used four selected engines to retrieve information for their studies or personal interests and how they evaluated the interaction and search results retrieved by the four engines. Measures used were based on five evaluation criteria: relevance, efficiency, utility, user satisfaction, and connectivity. Thirty-six undergraduate juniors and seniors were recruited from the disciplines of sciences, social sciences and humanities. Each searched his/her own topic on all four engines in an assigned order and each made relevance judgements of retrieved items in relation to his/her information need or problem. The study found some significant differences among the four engines but none dominated in every aspect of the multidimensional evaluation. Alta Vista had the highest number of relevant and partially relevant documents, the best relative recall and the highest precision ratio based on PR1, Alter Vista had significantly better scores for these three measures than for Lycos. Infoseek had the highest satisfaction rating for response time. Both Infoseek and Excite had significantly higher satisfaction ratings for response time than Lycos. Excite had the best score for output display. Excite and Alta Vista had significantly better scores for output display than Lycos. Excite had the best rating for time saving while Alta Vista achieved the best score for value of search results as a whole and for overall performance. Alta Vista and Excite had significantly better ratings for these three measures than Lycos. Lycos achieved the best relevance ranking performance. Further work will provide more complete picture for engine comparison and choice by taking into account participant characteristics and identify factors contributing to the user's satisfaction to gain better insight for system design and improvement

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Abstract

Given that time is money, Web searching can be a very expensive proposition. Even with the best search technology, the usefulness of search results depends on the searcher's ability to use that technology effectively. In an effort to improve this ability, our research investigates the effects of logic training, interface training, and the type of search interface on the search process. In a study with 145 participants, we found that even limited training in basic Boolean logic improved performance with a simple search interface. Surprisingly, for users of an interface that assisted them in forming syntactically correct Boolean queries, performance was negatively affected by logic training and unaffected by interface training. Use of the assisted interface itself, however, resulted in strong improvements in performance over use of the simple interface. In addition to being useful for search engine providers, these findings are important for all companies that rely heavily on search for critical aspects of their operations, in that they demonstrate simple means by which the search experience can be improved for their employees and customers.

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Abstract

This paper reports on a transaction log analysis of the type and topic of search queries entered into the search engine Google (Australia). Two aspects, in particular, set this apart from previous studies: the sampling and analysis take account of the distribution of search queries, and lifestyle information of the searcher was matched with each search query. A surprising finding was that there was no observed statistically significant difference in search type or topics for different segments of the online population. It was found that queries about popular culture and Ecommerce accounted for almost half of all search engine queries and that half of the queries were entered with a particular Website in mind. The findings of this study also suggest that the Internet search engine is not only an interface to information or a shortcut to Websites, it is equally a site of leisure. This study has implications for the design and evaluation of search engines as well as our understanding of search engine use.

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Date

2. 6.2005 10:34:22

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Abstract

Bilal, in this third part of her Yahooligans! study looks at children's performance with self-generated search tasks, as compared to previously assigned search tasks looking for differences in success, cognitive behavior, physical behavior, and task preference. Lotus ScreenCam was used to record interactions and post search interviews to record impressions. The subjects, the same 22 seventh grade children in the previous studies, generated topics of interest that were mediated with the researcher into more specific topics where necessary. Fifteen usable sessions form the basis of the study. Eleven children were successful in finding information, a rate of 73% compared to 69% in assigned research questions, and 50% in assigned fact-finding questions. Eighty-seven percent began using one or two keyword searches. Spelling was a problem. Successful children made fewer keyword searches and the number of search moves averaged 5.5 as compared to 2.4 on the research oriented task and 3.49 on the factual. Backtracking and looping were common. The self-generated task was preferred by 47% of the subjects.

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Date

24. 1.2004 18:27:22

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Date

26. 1.2014 18:48:22