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Classification

004.678 22

DDC

004.678 22

Footnote

Chapter 12 on "Web Presence" is a useful discussion of what it means to have a Web site that is indexed by a spider from a major Web search engine. Chapter 13 on "Mobile Computing" is very well done and gives the reader a solid basis of what is involved with mobile computing without overwhelming them with technical details. Chapter 14 discusses the difference between pull technologies and push technologies using the Web that is understandable to almost anyone who has ever used the Web. Chapters 15, 16, and 17 are for the technically stout at heart; they cover "Dynamic Web Pages," " Embedded Scripts," and "Peer-to-Peer Computing." These three chapters will tend to dampen the spirits of anyone who does not come from a technical background. Chapter 18 on "Symbolic Services-Information Providers" and chapter 19 on "OnLine Symbolic Services-Case Studies" are ideal for class discussion and students assignments as is chapter 20, "Online Retail Shopping-Physical Items." Chapter 21 presents a number of case studies on the "Technical Constraints" discussed in chapter 3 and chapter 22 presents case studies on the "Cultural Constraints" discussed in chapter 4. These case studies are not only presented in an interesting manner they focus on situations that most Web users have encountered but never really given much thought to. Chapter 24 "A Better Model?" discusses a combined "formalized/unformalized" model that might make Web applications such as banking and booking travel work better than the current models. This chapter will cause readers to think about the role of formalization and the unformalized processes that are involved in any application. Chapters 24, 25, 26, and 27 which discuss the role of "Data Exchange," "Formalized Data Exchange," "Electronic Data Interchange-EDI," and "XML" in business-to-business applications on the Web may stress the limits of the nontechnically oriented reader even though it is presented in a very understandable manner. Chapters 28, 29, 30, and 31 discuss Web services, the automated value chain, electronic market places, and outsourcing, which are of high interest to business students, businessmen, and designers of Web applications and can be skimmed by others who want to understand ebusiness but are not interested in the details. In Part 5, the chapters 32, 33, and 34 on "Interfacing with the Web of the Future," "A Disruptive Technology," "Virtual Businesses," and "Semantic Web," were, for me, who teaches courses in IT and develops ebusiness applications the most interesting chapters in the book because they provided some useful insights about what is likely to happen in the future. The summary in part 6 of the book is quite well done and I wish I had read it before I started reading the other parts of the book.

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Date

22. 3.2008 16:17:15

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Footnote

Besides the major well-known software applications such as FrontPage and Dreamweaver (pp. 191-194), many useful software tools can be adopted to assist and accelerate the Web-development process, resulting in improvement of the productivity of the Web industry. Web Usability mentions such tools as the "code validator" (p. 189) to identify problematic areas of the handwritten code against spelling and usage, the tool available at a given URL address to convert portable document format (PDF) files into hypertext markup language (HTML) files (p. 201), WEBXACT, WebSAT, A-Prompt, Dottie, InFocus, and RAMP (pp. 226-227) to automate usability testing, and ClickTracks, NetTracker, WebTrends, and Spotfire (p. 263) to summarize Web-usage data and analyze the trends. Thus, Web developers are able to find these tools and benefit from them. Other strengths of the book include the layout of each page, which has a wide margin in which readers may easily place notes, and the fact that the book is easy to read and understand. Although there are many strengths in this book, a few weaknesses are evident. All chapter wrap-ups should have an identical layout. Without numbering for sections and subsections, it is very likely that readers will lose sense of where they are in the overall information architecture of the book. At present, the only solution is to frequently refer to the table of contents to confirm the location. The hands-on example on p. 39 would be better placed in chap. 4 because it focuses on a requirements gathering method, the interview. There are two similar phrases, namely "user population" and "user group," that are used widely in this book. User population is composed of user groups; however, they are not strictly used in this book. The section title "Using a Search Engine" (p. 244) should be on the same level as that of the section "Linking to a URL," and not as that of the section entitled "Marketing: Bringing Users to Your Web Site," according to what the author argued at the top of p. 236.