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Content

1. Introduction. MetricsIndicators -- Web metrics and Ranganathan's laws of library science -- Web metrics for the library and information professional -- The aim of this book -- The structure of the rest of this book -- 2. Bibliometrics, webometrics and web metrics. Web metrics -- Information science metrics -- Web analytics -- Relational and evaluative metrics -- Evaluative web metrics -- Relational web metrics -- Validating the results -- 3. Data collection tools. The anatomy of a URL, web links and the structure of the web -- Search engines 1.0 -- Web crawlers -- Search engines 2.0 -- Post search engine 2.0: fragmentation -- 4. Evaluating impact on the web. Websites -- Blogs -- Wikis -- Internal metrics -- External metrics -- A systematic approach to content analysis -- 5. Evaluating social media impact. Aspects of social network sites -- Typology of social network sites -- Research and tools for specific sites and services -- Other social network sites -- URL shorteners: web analytic links on any site -- General social media impact -- Sentiment analysis -- 6. Investigating relationships between actors. Social network analysis methods -- Sources for relational network analysis -- 7. Exploring traditional publications in a new environment. More bibliographic items -- Full text analysis -- Greater context -- 8. Web metrics and the web of data. The web of data -- Building the semantic web -- Implications of the web of data for web metrics -- Investigating the web of data today -- SPARQL -- Sindice -- LDSpider: an RDF web crawler -- 9. The future of web metrics and the library and information professional. How far we have come -- The future of web metrics -- The future of the library and information professional and web metrics.

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Abstract

Web mining aims to discover useful information and knowledge from the Web hyperlink structure, page contents, and usage data. Although Web mining uses many conventional data mining techniques, it is not purely an application of traditional data mining due to the semistructured and unstructured nature of the Web data and its heterogeneity. It has also developed many of its own algorithms and techniques. Liu has written a comprehensive text on Web data mining. Key topics of structure mining, content mining, and usage mining are covered both in breadth and in depth. His book brings together all the essential concepts and algorithms from related areas such as data mining, machine learning, and text processing to form an authoritative and coherent text. The book offers a rich blend of theory and practice, addressing seminal research ideas, as well as examining the technology from a practical point of view. It is suitable for students, researchers and practitioners interested in Web mining both as a learning text and a reference book. Lecturers can readily use it for classes on data mining, Web mining, and Web search. Additional teaching materials such as lecture slides, datasets, and implemented algorithms are available online.

Content

Inhalt: 1. Introduction 2. Association Rules and Sequential Patterns 3. Supervised Learning 4. Unsupervised Learning 5. Partially Supervised Learning 6. Information Retrieval and Web Search 7. Social Network Analysis 8. Web Crawling 9. Structured Data Extraction: Wrapper Generation 10. Information Integration

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Abstract

Extracting content from text continues to be an important research problem for information processing and management. Approaches to capture the semantics of text-based document collections may be based on Bayesian models, probability theory, vector space models, statistical models, or even graph theory. As the volume of digitized textual media continues to grow, so does the need for designing robust, scalable indexing and search strategies (software) to meet a variety of user needs. Knowledge extraction or creation from text requires systematic yet reliable processing that can be codified and adapted for changing needs and environments. This book will draw upon experts in both academia and industry to recommend practical approaches to the purification, indexing, and mining of textual information. It will address document identification, clustering and categorizing documents, cleaning text, and visualizing semantic models of text.

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Abstract

What is text mining, and how can it be used? What relevance do these methods have to everyday work in information science and the digital humanities? How does one develop competences in text mining? Working with Text provides a series of cross-disciplinary perspectives on text mining and its applications. As text mining raises legal and ethical issues, the legal background of text mining and the responsibilities of the engineer are discussed in this book. Chapters provide an introduction to the use of the popular GATE text mining package with data drawn from social media, the use of text mining to support semantic search, the development of an authority system to support content tagging, and recent techniques in automatic language evaluation. Focused studies describe text mining on historical texts, automated indexing using constrained vocabularies, and the use of natural language processing to explore the climate science literature. Interviews are included that offer a glimpse into the real-life experience of working within commercial and academic text mining.