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Abstract

Das Screen-Design-Handbuch gibt Gestaltern interaktiver Medien eine praktische Arbeitshilfe an die Hand, um Informationen zielgruppen- und mediengerecht aufzubereiten und darzustellen. Es zeigt Hintergründe und Zusammenhänge auf, verdeutlicht diese anhand von Beispielen und regt dazu an, die Sprache der digitalen Medien weiter zu entwickeln. Grundlagen der Wahrnehmungs- und Lernpsychologie, der Ergonomie, der Kommunikationstheorie, der Imagery-Forschung und der Ästhethik werden dabei ebenso berücksichtigt wie Fragen der Gestaltung von Navigations- und Orientierungselementen. Die Neuauflage enthält mehr Beispiele und Checklisten sowie neue Kapitel über Wahrnehmung, Web-Nutzung und Projektmanagement

Content

3. Aufl. u.d.T.: Thissen, Frank: Kompendium Sreen-Design

Date

22. 3.2008 14:35:21

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Abstract

The "Screen Design Manual" provides designers of interactive media with a practical working guide for preparing and presenting information that is suitable for both their target groups and the media they are using. It describes background information and relationships, clarifies them with the help of examples, and encourages further development of the language of digital media. In addition to the basics of the psychology of perception and learning, ergonomics, communication theory, imagery research, and aesthetics, the book also explores the design of navigation and orientation elements. Guidelines and checklists, along with the unique presentation of the book, support the application of information in practice.

Content

From the contents:.- Basics of screen design.- Navigation and orientation.- Information.- Screen layout.Interaction.- Motivation.- Innovative prospects.- Appendix.Glossary.- Literature.- Index

Date

22. 3.2008 14:29:25

Footnote

Originaltitel: Kompendium Screen-Design