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Abstract

This is a practical guide to using web metrics to measure impact and demonstrate value. The web provides an opportunity to collect a host of different metrics, from those associated with social media accounts and websites to more traditional research outputs. This book is a clear guide for library and information professionals as to what web metrics are available and how to assess and use them to make informed decisions and demonstrate value. As individuals and organizations increasingly use the web in addition to traditional publishing avenues and formats, this book provides the tools to unlock web metrics and evaluate the impact of this content. The key topics covered include: bibliometrics, webometrics and web metrics; data collection tools; evaluating impact on the web; evaluating social media impact; investigating relationships between actors; exploring traditional publications in a new environment; web metrics and the web of data; the future of web metrics and the library and information professional. The book will provide a practical introduction to web metrics for a wide range of library and information professionals, from the bibliometrician wanting to demonstrate the wider impact of a researcher's work than can be demonstrated through traditional citations databases, to the reference librarian wanting to measure how successfully they are engaging with their users on Twitter. It will be a valuable tool for anyone who wants to not only understand the impact of content, but demonstrate this impact to others within the organization and beyond.

Content

1. Introduction. MetricsIndicators -- Web metrics and Ranganathan's laws of library science -- Web metrics for the library and information professional -- The aim of this book -- The structure of the rest of this book -- 2. Bibliometrics, webometrics and web metrics. Web metrics -- Information science metrics -- Web analytics -- Relational and evaluative metrics -- Evaluative web metrics -- Relational web metrics -- Validating the results -- 3. Data collection tools. The anatomy of a URL, web links and the structure of the web -- Search engines 1.0 -- Web crawlers -- Search engines 2.0 -- Post search engine 2.0: fragmentation -- 4. Evaluating impact on the web. Websites -- Blogs -- Wikis -- Internal metrics -- External metrics -- A systematic approach to content analysis -- 5. Evaluating social media impact. Aspects of social network sites -- Typology of social network sites -- Research and tools for specific sites and services -- Other social network sites -- URL shorteners: web analytic links on any site -- General social media impact -- Sentiment analysis -- 6. Investigating relationships between actors. Social network analysis methods -- Sources for relational network analysis -- 7. Exploring traditional publications in a new environment. More bibliographic items -- Full text analysis -- Greater context -- 8. Web metrics and the web of data. The web of data -- Building the semantic web -- Implications of the web of data for web metrics -- Investigating the web of data today -- SPARQL -- Sindice -- LDSpider: an RDF web crawler -- 9. The future of web metrics and the library and information professional. How far we have come -- The future of web metrics -- The future of the library and information professional and web metrics.

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Abstract

What is text mining, and how can it be used? What relevance do these methods have to everyday work in information science and the digital humanities? How does one develop competences in text mining? Working with Text provides a series of cross-disciplinary perspectives on text mining and its applications. As text mining raises legal and ethical issues, the legal background of text mining and the responsibilities of the engineer are discussed in this book. Chapters provide an introduction to the use of the popular GATE text mining package with data drawn from social media, the use of text mining to support semantic search, the development of an authority system to support content tagging, and recent techniques in automatic language evaluation. Focused studies describe text mining on historical texts, automated indexing using constrained vocabularies, and the use of natural language processing to explore the climate science literature. Interviews are included that offer a glimpse into the real-life experience of working within commercial and academic text mining.

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Content

Inhalt: An Introduction to Text Mining.- Information Extraction from Text.- A Survey of Text Summarization Techniques.- A Survey of Text Clustering Algorithms.- Dimensionality Reduction and Topic Modeling.- A Survey of Text Classification Algorithms.- Transfer Learning for Text Mining.- Probabilistic Models for Text Mining.- Mining Text Streams.- Translingual Mining from Text Data.- Text Mining in Multimedia.- Text Analytics in Social Media.- A Survey of Opinion Mining and Sentiment Analysis.- Biomedical Text Mining: A Survey of Recent Progress.- Index.

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Date

23. 3.2008 19:10:22