Search (307 results, page 2 of 16)

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Abstract

Introduces a series of articles planned to be published in future issues on the subject of business information on the Internet. This first issue concentrates on the basic concepts and facilitates offered by access to the Internet

Source

Business information review. 10(1994) no.3, S.2-11

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Abstract

Describes a new Internet service, 'Business Sources on the Net' (BSN), which is a guide to sources of business information on the Internet. Emphasizes the way in which the product was developed and is maintained by a team of people who coordinate their work over the Internet

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Abstract

There is a world of business resources, both human and data, available on the computer mediated commincations (CMC) systems such as Internet and CompuServe. Though most of the CMCs discourage or prohibit commercial transactions (buying or selling) on their systems, there is still much to offer the average business in terms of practical business research and development. But few buisenesses are taking advantage of theses resources. This paper will discuss the kinds of business resources available through CMCs, particularly the Internet. Although the paper will touch on using the CMCs to find database information, the focus will be on the coneferencing aspects of the networks and how they can aid business research and development projects

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Imprint

Boston, MA : Harvard Business School Press

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Footnote

Chapter 2 (Technology and People) focuses an several theories of technological acceptance and diffusion. Unfortunately, Bruce's presentation is somewhat confusing as he moves from one theory to next, never quite connecting them into a logical sequence or coherent whole. Two theories are of particular interest to Bruce: the Theory of Diffusion of Innovations and the Theory of Planned Behavior. The Theory of Diffusion of Innovations is an "information-centric view of technology acceptance" in which technology adopters are placed in the information flows of society from which they learn about innovations and "drive innovation adoption decisions" (p. 20). The Theory of Planned Behavior maintains that the "performance of a behavior is a joint function of intentions and perceived behavioral control" (i.e., how muck control a person thinks they have) (pp. 22-23). Bruce combines these two theories to form the basis for the Technology Acceptance Model. This model posits that "an individual's acceptance of information technology is based an beliefs, attitudes, intentions, and behaviors" (p. 24). In all these theories and models echoes a recurring theme: "individual perceptions of the innovation or technology are critical" in terms of both its characteristics and its use (pp. 24-25). From these, in turn, Bruce derives a predictive theory of the role personal perceptions play in technology adoption: Personal Innovativeness of Information Technology Adoption (PIITA). Personal inventiveness is defined as "the willingness of an individual to try out any new information technology" (p. 26). In general, the PIITA theory predicts that information technology will be adopted by individuals that have a greater exposure to mass media, rely less an the evaluation of information technology by others, exhibit a greater ability to cope with uncertainty and take risks, and requires a less positive perception of an information technology prior to its adoption. Chapter 3 (A Focus an Usings) introduces the User-Centered Paradigm (UCP). The UCP is characteristic of the shift of emphasis from technology to users as the driving force behind technology and research agendas for Internet development [for a dissenting view, see Andrew Dillion's (2003) challenge to the utility of user-centerness for design guidance]. It entails the "broad acceptance of the user-oriented perspective across a range of disciplines and professional fields," such as business, education, cognitive engineering, and information science (p. 34).
The UCP's effect an business practices is focused mainly in the management and marketing areas. Marketing experienced a shift from "product-oriented operations" with its focus an "selling the products' features" and customer contact only at the point of sale toward more service-Centered business practice ("customer Jemand orientation") and the development of one-to-one customer relationships (pp. 35-36). For management, the adoption of the UCP caused a shift from "mechanistic, bureaucratic, top-down organizational structures" to "flatter, inclusive, and participative" ones (p. 37). In education, practice shifted from the teachercentered model where the "teacher is responsible for and makes all the decisions related to the learning environment" to a learnercentered model where the student is "responsible for his or her own learning" and the teacher focuses an "matching learning events to the individual skills, aptitudes, and interests of the individual learner" (pp. 38-39). Cognitive engineering saw the rise of "user-Centered design" and human factors that were concerned with applying "scientific knowledge of humans to the design of man-machine interface systems" (p. 44). The UCP had a great effect an Information Science in the "design of information systems" (p. 47). Previous to UCP's explicit proposed by Brenda Dervin and M. Nilan in 1986, systems design was dominated by the "physical of system oriented paradigm" (p. 48). The physical paradigm held a positivistic and materialistic view of technology and (passive) human interaction as exemplified by the 1953 Cranfield tests of information retrieval mechanisms. Instead, the UCP focuses an "users rather than systems" by making the perceptions of individual information users the "centerpiece consideration for information service and system design" (pp. 47-48). Bruce briefly touches an the various schools of thought within user-oriented paradigm, such as the cognitive/self studies approach with its emphasis is an an individual's knowledge structures or model of the world [e.g., Belkin (1990)], the cognitve/context studies approach that focuses an "context in explaining variations in information behavior" [e.g., Savolainen (1995) and Dervin's (1999) sensemaking], and the social constructionism/discourse analytic theory with its focus an that language, not mental/knowledge constructs, as the primary shaper of the world as a system of intersubjective meanings [e.g., Talja 1996], (pp. 53-54). Drawing from the rich tradition of user oriented research, Bruce attempts to gain a metatheoretical understanding of the Internet as a phenomena by combining Dervin's (1996) "micromoments of human usings" with the French philosopher Bruno Latour's (1999) "conception of Circulating reference" to form what 1 term the Metatheory of Circulating Usings (pp. ix, 56, 60). According to Bruce, Latour's concept is designed to bridge "the gap between mind and object" by engaging in a "succession of finely grained transformations that construct and transfer truth about the object" through a chain of "microtranslations" from "matter to form," thereby connecting mind and object (p. 56). The connection works as long as the chain remains unbroken. The nature of this chain of "information producing translations" are such that as one moves away from the object, one experiences a "reduction" of the object's "locality, particularity, materiality, multiplicity and continuity," while simultaneously gaining the "amplification" of its "compatibility, standardization, text, calculation, circulation, and relative universality" (p. 57).
Bruce points out that Dervin is also concerned about how "we look at the world" in terms of "information needs and seeking" (p.60). She maintains that information scientists traditionally view information seeking and needs in terms of "contexts, users, and systems." Dervin questions whether or not, from a user's point of view, these three "points of interest" even exist. Rather it is the "micromoments of human usings" [emphasis original], and the "world viewings, seekings, and valuings" that comprise them that are real (p. 60). Using his metatheory, Bruce represents the Internet, the "object" of study, as a "chain of transformations made up of the micromoments of human usings" (p. 60). The Internet then is a "composite of usings" that, through research and study, is continuously reduced in complexity while its "essence" and "explanation" are amplified (p. 60). Bruce plans to use the Metatheory of Circulating Usings as an analytical "lens" to "tease out a characterization of the micromoments of Internet usings" from previous research an the Internet thereby exposing "the user's view of the Internet" (pp. 60-61). In Chapter 4 (Users of the Internet), Bruce presents the research data for the study. He begins with an explanation of the limits of the data, and to a certain extent, the study itself. The perspective is that of the Internet user, with a focus an use, not nonuse, thereby exluding issues such as the digital divide and universal service. The research is limited to Internet users "in modern economies around the world" (p. 60). The data is a synthesis of research from many disciplines, but mainly from those "associated with the information field" with its traditional focus an users, systems, and context rather than usings (p. 70). Bruce then presents an extensive summary of the research results from a massive literature review of available Internet studies. He examines the research for each study group in order of the amount of data available, starting with the most studied group professional users ("academics, librarians, and teachers") followed by "the younger generation" ("College students, youths, and young adults"), users of e-government information and e-business services, and ending with the general public (the least studied group) (p. 70). Bruce does a masterful job of condensing and summarizing a vast amount of research data in 49 pages. Although there is too muck to recapitulate here, one can get a sense of the results by looking at the areas of data examined for one of the study groups: academic Internet users. There is data an their frequency of use, reasons for nonuse, length of use, specific types of use (e.g., research, teaching, administration), use of discussion lists, use of e-journals, use of Web browsers and search engines, how academics learn to use web tools and services (mainly by self-instruction), factors affecting use, and information seeking habits. Bruce's goal in presenting all this research data is to provide "the foundation for constructs of the Internet that can inform stakeholders who will play a role in determining how the Internet will develop" (p. 129). These constructs are presented in Chapter 5.

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LCSH

Business enterprises / Communication systems

Subject

Business enterprises / Communication systems

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Footnote

Rez. in: Business information alert 7(1995) no.3, S.10-11 (M.M. Hainsworth)

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Abstract

Presents the results of a survey of 36 banking and finance institutions in the UK on their information professionals' use of the Internet as a source of business information. The survey revealed that less than a third are currently using the Internet. Discusses the disadvantages and advantages of the Internet both as an information source and in terms of management. At the moment the Internet is a complementary information source although in the future it may become an entry-point to other information sources

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Abstract

Blogging and other types of social media such as wikis and social networking sites have transformed the way we use the internet in recent years. It is a transformation that business is eager to exploit. In order to do so, a clear commercial strategy needs to be established; does your organization wish to use the media actively as a business tool, or do you need to respond to the use of social media by others? "Blogging and Other Social Media" will address this question with practical guidance on using social media as well as the risks associated with it. A collaboration by leading thinkers and business users of social media, the book contains detailed and practical advice on the various forms of social media - their applications, advantages and disadvantages, how these technologies are evolving, and whether or not their use will benefit your business. The section covering social media and the law explains the risks and remedies related to abuse of copyright, defamation, privacy, data protection and user contracts as well as the opportunities and threats for online reputation.If you are looking to encourage your employees but want to protect your business from the threats this emerging media presents, get a copy of this practical guide and study it before you start including social media as part of your corporate marketing or communications strategy.

Content

Introduction to blogs - Creating a blog - Writing a blog - Enhancing the experience - Is blogging worthwhile for a business? - Introduction to social media - Professional networks for businesses - Industry specific professional networks - Wikis - Online office applications - Podcasting - Social bookmarking and online content democracy - Forerunners to social media - Social media aggregators - Social tools inside the enterprise - Elements of enterprise - Examples and conclusion - The law of social media - Online reputation

LCSH

Business communication / Blogs
Business enterprises / Blogs

Subject

Business communication / Blogs
Business enterprises / Blogs

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Abstract

An annotated list of 10 gophers in the USA which are considered to be of great interest and extremely useful, plus 5 others which are considered 'honourable mentions'. Notes the more interesting features of each, specifying in each case its subject specializations

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Abstract

Compares consumer research services on the consumer online service America Online (AOL) and the WWW. Examines their resources for: personal finance, news, health/medical information, and general reference. Although the Web offers wider content, AOL's ease of use is a great advantage for consumers

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Abstract

The World Wide Web presents significant opportunities for business intelligence analysis as it can provide information about a company's external environment and its stakeholders. Traditional business intelligence analysis on the Web has focused on simple keyword searching. Recently, it has been suggested that the incoming links, or backlinks, of a company's Web site (i.e., other Web pages that have a hyperlink pointing to the company of Interest) can provide important insights about the company's "online communities." Although analysis of these communities can provide useful signals for a company and information about its stakeholder groups, the manual analysis process can be very time-consuming for business analysts and consultants. In this article, we present a tool called Redips that automatically integrates backlink meta-searching and text-mining techniques to facilitate users in performing such business intelligence analysis on the Web. The architectural design and implementation of the tool are presented in the article. To evaluate the effectiveness, efficiency, and user satisfaction of Redips, an experiment was conducted to compare the tool with two popular business Intelligence analysis methods-using backlink search engines and manual browsing. The experiment results showed that Redips was statistically more effective than both benchmark methods (in terms of Recall and F-measure) but required more time in search tasks. In terms of user satisfaction, Redips scored statistically higher than backlink search engines in all five measures used, and also statistically higher than manual browsing in three measures.

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Abstract

Describes ready reference resources available on the Internet. Covers: business directories, the United States Postal Services Address and ZIP Code Information page, and the CIA's World Factbook

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Source

Business information review. 15(1998) no.1, S.58-67

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Abstract

Reviews Cambridge Scientific Abstracts' electronic publishing programme. Emphasises how the Internet means of distribution forms the basis for an overall business strategy

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Abstract

Reviews the future possibilities of convergence of digital image storage and dissemination techniques, cable and high resolution television and networks such as the Internet, in bringing sophisticated multimedia information services into the home and businesses. Predicts the future of these systems in publishing, entertainment, education, health care, telephone systems, computer software use, and business and suggests that the ultimate converged system could provide homes and businesses with the means of sending and receiving information by facsimile transmission, making copies, and accessing information from CD-ROM and CD-I drives