Search (46 results, page 3 of 3)

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Source

Journal of information; communication; and library science. 1(1995) no.4, S.3-8

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Date

26. 4.2002 11:22:22

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Date

29. 1.1997 18:49:05

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Date

22. 7.2004 9:42:33

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Content

"Für Optimisten wie den amerikanischen Computerwissenschaftler Nicholas Negroponte bricht das kommende Digitalzeitalter wie eine Naturgewalt über uns herein. Als Zukunftsforscher kann ich jedoch nicht in den Tenor der üblichen kühnen Prophezeiungen der Medienbranche einstimmen. In Deutschland und den USA wird zwar viel über E-Commerce spekuliert. In Wirklichkeit nutzen aber die privaten Verbraucher dort Shopping, Reisebuchung und Bücherkauf per PC kaum (je unter 3 %), Hornebanking nur 5 % der Amerikaner und 3 % der Deutschen. Obwohl immer mehr Firmen online gehen, halten die Verbraucher weitgehend an ihren außerhäuslichen Konsumgewohnheiten fest. Bisher bietet das Netz gefühls- und erlebnismäßig einfach zu wenig. Auch 2010 werden über 90 % des privaten Verbrauchs nicht über OnlineGeschäfte getätigt. Selbst wenn sich der E-Commerce-Umsatz der privaten Verbraucher jährlich verdoppeln sollte, werden die Online-Geschäfte in Deutschland auch 2002 keine 3 % des Einzelhandelsumsatzes ausmachen (derzeit: 22 Milliarden Mark Einzelhandelsumsatz zu 2,5 Milliarden aus Online-Geschäften). Die Frage, warum Online-Shopping so wenig Resonanz findet, lässt sich auf folgende Ursachen zurückführen: Erlebniskonsum in den Shopping-Centern ist attraktiver; wachsende Ungeduld bei langem Laden der Website, Unzufriedenheit über verwirrend gestaltete Online-Shops, Enttäuschung über nicht verfügbare Produkte sowie Abbruch der Kaufabsicht, wenn das Shop-System abstürzt. Leider findet die digitale Revolution in Deutschland bisher fast nur auf Unternehmensseite statt, die Fragen nach den Bedürfnissen der Konsumenten bleiben weitgehend unbeantwortet.

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Content

David Nasaw, a historian and director of the Center for the Humanities at the City University of New York's Graduate Center, said the ability to use keywords to locate books and documents could save academics traveltime and money and broaden their research. "This all captures people's imagination in a wonderful way," Said Kate Wittenberg, director of the Electronic Publishing Initiative at Columbia University. "But whether it's right or wrong is not the whole question and not the whole answer." This year Ms. Wittenberg's group completed a three-year study of research habits that included 1,233 students. The study concluded that electronic resources had become the main tool for gathering information, particularly among undergraduates. But Ms. Wittenberg does have concerns. "What I've learned is that libraries help people formulate questions as well as find answers," Ms. Wittenberg said. "Who will do that in a virtual world?" On the other hand, she Said, an enhanced databank could make it easier for students to research topics across disciplines. For example, a topic like "climate change" touches an both political science and science, she Said, and "in the physical world, the books about them are in two different buildings at Columbia." Online research could bring the two subjects together instantly. Robert Darnton, a professor of history at Princeton who is writing a book about the history of books, noted that by looking at a book's binding and paper quality, a researcher can discern much about the period in which it was published, the publisher and the intended audience.