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  • × theme_ss:"Informationsdienstleistungen"
  1. Reference and information services : an introduction (1995) 0.02 
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    Content
    Enthält die Kapitel: BOPP, R.E.: History and varieties of reference services; SUTTON, E.D. u. L.D. HOLT: The reference interview; DALRYMPLE, P.D.: Bibliographic control, organization of information, and search strategies; KLUEGEL, K.M.: Introduction to electronic reference services; KLUEGEL, K.M.: Trends in electronic reference services: opportunities and challenges; WILSON, L.A.: Instruction as a reference service; WOODARD, B.S.: Reference staff training and development; ALLEN, B.: Evaluation of reference services; KIBBEE, J.Z.: Organization and management of reference and information services; KING, D.N. u. R.E. RUBIN: A philosophy of service; SUTTON, E.D., F.J. JACOBSON u. L.E. HOLT: Reference services for specific populations; SMITH, L.C.: Selection and evaluation of reference sources; MILLER, S.: Directories; STENSTROM, P.F.: Almanacs, yearbooks, and handbooks; BOPP, R.E.: Biographical sources; FAIRCHILD, C.A.: Dictionaries; JACOBSON, F.F.: Encyclopedias; COBB, D.A.: Geographical sources; PENKA, C.B. u. M. LANDIS: Bibliographies and library catalogs; SMITH, L.C.: Indexes and abstracts; BEKIARES, S.E. u. M. MALLORY: Government documents and statistics sources;
  2. Curzon, S.C.: Managing the interview (1995) 0.02 
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    Footnote
    Rez. in: Journal of academic librarianship 22(1996) no.6, S.471 (N. Corral)
  3. International yearbook of library and information management : 2001/2002 information services in an electronic environment (2001) 0.02 
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    Date
    25. 3.2003 13:22:23
  4. Siess, J.A.: ¬The visible librarian : asserting your value with marketing and advocacy (2003) 0.02 
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    Footnote
    Rez. in: JASIST 55(2004) no.14, S.1304 (L.A. Ennis): "Written by Judith A. Siess, president of Information Bridges International, Inc. and recognized expert in one-person librarianship, The Visible Librarian: Asserting Your Value with Marketing and Advocacy is a concise and easy to read work an the art of self-promotion. As Siess explains in her introduction "libraries are no longer a given" (p. xi). Librarians must leam to market themselves and their services to the people who make decisions and practice proactive advocacy to survive. In The Visible Librarian Siess applies proven and practical marketing, customer service, and public relations strategies to libraries and librarians. The Visible Librarian is divided in to live chapters. The first chapter, "The Primacy of Customer Service and Other Basics," takes a close look at what it means to provide good customer service. Drawing from a variety of resources Siess provides the reader with a basic overview of customer service theory and then demonstrates how to put the theory into practice in libraries of all kinds. Siess also stresses the importance of thinking of library users as customers. Further, one of the most compelling points Siess makes in this chapter is that libraries now must compete with other information providers for customers. Libraries are no longer the only place for people to find information and, as Siess argues, good customer service is what will keep people coming back to the library. This is an excellent introductory chapter for this work. Chapter 2, "Doing the Groundwork: Marketing," is a lively discussion an the role energetic and positive marketing can play in promoting libraries and their services. Siess begins by stressing that marketing is vital to all libraries and that librarians must be the ones to do the marketing. The bulk of this chapter focuses an the "Six Ps" of marketing; "the right product at the right price in the right place, promoted in the right way to the right people at the right point in time" (p. 20). Along with the discussion of the six Ps Siess uses Ranganathan's model to provide the reader with some examples of creative marketing. This chapter also includes a sample customer satisfaction survey and a small section addressing marketing in specialized libraries such as corporate, academic, and hospitals. One of the best discussions is in chapter three, "Publicity: The Tangibles." Siess broadly defines publicity as "anything written or said, seen or heard about your business that communicates the who, what, why, when, and where ... (52). Siess begins by providing an outline explaining the different sections of a public relations plan. The chapter then covers publicity basics and provides the reader with a number of tips for conducting publicity such as, keeping things simple and proof reading copy multiple times. Siess closes with examples of forms of publicity such as brochures, newsletters, business cards, and more. One example given by the author is how she uses her e-mail signature file to publicize her book. Overall, this chapter especially is a practical and useful guide for all types of libraries and librarians.
  5. Bryson, J.: Managing information services : an integrated approach (1997) 0.02 
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    Date
    31.12.1998 22:01:11
  6. Jennerich, E.Z.; Jennerich, E.J.: ¬The reference interview as a creative art (1997) 0.02 
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    Date
    31.12.1998 22:14:52
  7. Kuhlthau, C.C.: Seeking meaning : a process approach to library and information services (2003) 0.02 
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    Date
    25.11.2005 18:58:22
  8. Tague-Sutcliffe, J.: Measuring information : an information services perspective (1995) 0.01 
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    Footnote
    Rez. in: Information processing and management. 32(1996) no.3, S.389-391 (P.B. Kantor); Journal of academic librarianship 22(1996) no.2, S.147 (T.A. Brooks); Medical reference services quarterly 15(1996) no.2, S.109-110 (C. Gluck); JASIS 47(1996) no.10, S.794-795 (R. Losee)
  9. Wagner, T.: Evaluation von Point-of-Information (POI)-Systemen : die Akzeptanz von Informationskiosken in Abhängigkeit von Informationsrelevanz und Informationsaufbereitung (1997) 0.01 
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    Date
    22. 2.1997 19:40:31
  10. Nicholas, D.: Assessing information needs : tools and techniques (1996) 0.01 
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    Date
    26. 2.2008 19:22:51
  11. Ford, N.: Introduction to information behaviour (2015) 0.01 
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    Date
    22. 1.2017 16:45:48
  12. Härkönen, S.: Digital Reference Konsortien : Kooperative Online-Auskunft in Bibliotheken (2007) 0.01 
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    Date
    22. 8.2009 19:50:27
  13. Innovationsforum 2003 : [Informationskompetenz] (2003) 0.01 
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    Date
    22. 2.2008 17:36:03
  14. Bibliotheken '93 : Strukturen - Aufgaben - Positionen (1994) 0.01 
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    Content
    Enthält u.a.: Abschnitt 5.2 (S.13-14) 'Leistungsmerkmale von Bibliotheken der Stufe 1' mit: "einen aktuelle Informations- und Auskunftsdienst mit Broschüren, verbraucherinformationen u.ä., Informationsmöglichkeiten über die Angebote der Kommune und in der Kommune; den Zugriff auf Datenbanken und Speichermedien"; Abschnitt 7.1 (S.22-23): 'Auskunftsdienst'; Anlage 3 (S.114-120): 'Bau und Einrichtung Öffentlicher Bibliotheken: Raumbedarf' mit Abschnitt 1.2: 'Das Raumprogramm öffentlicher Bibliotheken'
  15. Medienkompetenz : wie lehrt und lernt man Medienkompetenz? (2003) 0.01 
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    Date
    22. 3.2008 18:05:16
  16. Lux, C.; Sühl-Strohmenger, W.: Teaching Library in Deutschland : Vermittlung von Informationsund Medienkompetenz als Kernaufgabe für Öffentliche und Wissenschaftliche Bibliotheken (2004) 0.01 
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    Date
    22. 2.2008 14:17:00
  17. Orna, E.: Information strategy in practice (2004.) 0.01 
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    Date
    30. 6.2005 20:52:22
  18. "Was für ein Service!" : Entwicklung und Sicherung der Auskunftsqualität von Bibliotheken (2007) 0.01 
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    22. 2.2008 14:05:48
  19. St. Clair, G.: Beyond degrees : professional learning for knowledge services (2003) 0.00 
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    Date
    11. 6.2004 14:52:22
  20. Covert and overt : recollecting and connecting intelligence service and information science (2005) 0.00 
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    Classification
    327.12 22
    DDC
    327.12 22

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  • e 14
  • d 7

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