-
Thelwall, M.; Wilkinson, D.: Public dialogs in social network sites : What is their purpose? (2010)
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- Abstract
- Social network sites (SNSs) such as MySpace and Facebook are important venues for interpersonal communication, especially among youth. One way in which members can communicate is to write public messages on each other's profile, but how is this unusual means of communication used in practice? An analysis of 2,293 public comment exchanges extracted from large samples of U.S. and U.K. MySpace members found them to be relatively rapid, but rarely used for prolonged exchanges. They seem to fulfill two purposes: making initial contact and keeping in touch occasionally such as at birthdays and other important dates. Although about half of the dialogs seem to exchange some gossip, the dialogs seem typically too short to play the role of gossip-based social grooming for typical pairs of Friends, but close Friends may still communicate extensively in SNSs with other methods.
-
Bella, A. La; Fronzetti Colladon, A.; Battistoni, E.; Castellan, S.; Francucci, M.: Assessing perceived organizational leadership styles through twitter text mining (2018)
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- Abstract
- We propose a text classification tool based on support vector machines for the assessment of organizational leadership styles, as appearing to Twitter users. We collected Twitter data over 51 days, related to the first 30 Italian organizations in the 2015 ranking of Forbes Global 2000-out of which we selected the five with the most relevant volumes of tweets. We analyzed the communication of the company leaders, together with the dialogue among the stakeholders of each company, to understand the association with perceived leadership styles and dimensions. To assess leadership profiles, we referred to the 10-factor model developed by Barchiesi and La Bella in 2007. We maintain the distinctiveness of the approach we propose, as it allows a rapid assessment of the perceived leadership capabilities of an enterprise, as they emerge from its social media interactions. It can also be used to show how companies respond and manage their communication when specific events take place, and to assess their stakeholder's reactions.
-
Derek Doran, D.; Gokhale, S.S.: ¬A classification framework for web robots (2012)
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- Series
- Brief communication
-
Information visualization in data mining and knowledge discovery (2002)
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- Date
- 23. 3.2008 19:10:22
- Footnote
- In 13 chapters, Part Two provides an introduction to KDD, an overview of data mining techniques, and examples of the usefulness of data model visualizations. The importance of visualization throughout the KDD process is stressed in many of the chapters. In particular, the need for measures of visualization effectiveness, benchmarking for identifying best practices, and the use of standardized sample data sets is convincingly presented. Many of the important data mining approaches are discussed in this complementary context. Cluster and outlier detection, classification techniques, and rule discovery algorithms are presented as the basic techniques common to the KDD process. The potential effectiveness of using visualization in the data modeling process are illustrated in chapters focused an using visualization for helping users understand the KDD process, ask questions and form hypotheses about their data, and evaluate the accuracy and veracity of their results. The 11 chapters of Part Three provide an overview of the KDD process and successful approaches to integrating KDD, data mining, and visualization in complementary domains. Rhodes (Chapter 21) begins this section with an excellent overview of the relation between the KDD process and data mining techniques. He states that the "primary goals of data mining are to describe the existing data and to predict the behavior or characteristics of future data of the same type" (p. 281). These goals are met by data mining tasks such as classification, regression, clustering, summarization, dependency modeling, and change or deviation detection. Subsequent chapters demonstrate how visualization can aid users in the interactive process of knowledge discovery by graphically representing the results from these iterative tasks. Finally, examples of the usefulness of integrating visualization and data mining tools in the domain of business, imagery and text mining, and massive data sets are provided. This text concludes with a thorough and useful 17-page index and lengthy yet integrating 17-page summary of the academic and industrial backgrounds of the contributing authors. A 16-page set of color inserts provide a better representation of the visualizations discussed, and a URL provided suggests that readers may view all the book's figures in color on-line, although as of this submission date it only provides access to a summary of the book and its contents. The overall contribution of this work is its focus an bridging two distinct areas of research, making it a valuable addition to the Morgan Kaufmann Series in Database Management Systems. The editors of this text have met their main goal of providing the first textbook integrating knowledge discovery, data mining, and visualization. Although it contributes greatly to our under- standing of the development and current state of the field, a major weakness of this text is that there is no concluding chapter to discuss the contributions of the sum of these contributed papers or give direction to possible future areas of research. "Integration of expertise between two different disciplines is a difficult process of communication and reeducation. Integrating data mining and visualization is particularly complex because each of these fields in itself must draw an a wide range of research experience" (p. 300). Although this work contributes to the crossdisciplinary communication needed to advance visualization in KDD, a more formal call for an interdisciplinary research agenda in a concluding chapter would have provided a more satisfying conclusion to a very good introductory text.
-
Thelwall, M.; Wilkinson, D.; Uppal, S.: Data mining emotion in social network communication : gender differences in MySpace (2009)
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-
Mining text data (2012)
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- LCSH
- Computer Communication Networks
- Subject
- Computer Communication Networks
-
Chowdhury, G.G.: Template mining for information extraction from digital documents (1999)
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- Date
- 2. 4.2000 18:01:22
-
KDD : techniques and applications (1998)
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- Footnote
- A special issue of selected papers from the Pacific-Asia Conference on Knowledge Discovery and Data Mining (PAKDD'97), held Singapore, 22-23 Feb 1997
-
Matson, L.D.; Bonski, D.J.: Do digital libraries need librarians? (1997)
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- Date
- 22.11.1998 18:57:22
-
Lusti, M.: Data Warehousing and Data Mining : Eine Einführung in entscheidungsunterstützende Systeme (1999)
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- Date
- 17. 7.2002 19:22:06
-
Amir, A.; Feldman, R.; Kashi, R.: ¬A new and versatile method for association generation (1997)
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- Source
- Information systems. 22(1997) nos.5/6, S.333-347
-
Hofstede, A.H.M. ter; Proper, H.A.; Van der Weide, T.P.: Exploiting fact verbalisation in conceptual information modelling (1997)
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- Source
- Information systems. 22(1997) nos.5/6, S.349-385
-
Lackes, R.; Tillmanns, C.: Data Mining für die Unternehmenspraxis : Entscheidungshilfen und Fallstudien mit führenden Softwarelösungen (2006)
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- Date
- 22. 3.2008 14:46:06
-
Hallonsten, O.; Holmberg, D.: Analyzing structural stratification in the Swedish higher education system : data contextualization with policy-history analysis (2013)
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- Date
- 22. 3.2013 19:43:01
-
Vaughan, L.; Chen, Y.: Data mining from web search queries : a comparison of Google trends and Baidu index (2015)
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- Source
- Journal of the Association for Information Science and Technology. 66(2015) no.1, S.13-22
-
Fonseca, F.; Marcinkowski, M.; Davis, C.: Cyber-human systems of thought and understanding (2019)
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- Date
- 7. 3.2019 16:32:22
-
Peters, G.; Gaese, V.: ¬Das DocCat-System in der Textdokumentation von G+J (2003)
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- Date
- 22. 4.2003 11:45:36
-
Hölzig, C.: Google spürt Grippewellen auf : Die neue Anwendung ist bisher auf die USA beschränkt (2008)
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- Date
- 3. 5.1997 8:44:22
-
Jäger, L.: Von Big Data zu Big Brother (2018)
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- Date
- 22. 1.2018 11:33:49
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Lischka, K.: Spurensuche im Datenwust : Data-Mining-Software fahndet nach kriminellen Mitarbeitern, guten Kunden - und bald vielleicht auch nach Terroristen (2002)
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- Content
- "Ob man als Terrorist einen Anschlag gegen die Vereinigten Staaten plant, als Kassierer Scheine aus der Kasse unterschlägt oder für bestimmte Produkte besonders gerne Geld ausgibt - einen Unterschied macht Data-Mining-Software da nicht. Solche Programme analysieren riesige Daten- mengen und fällen statistische Urteile. Mit diesen Methoden wollen nun die For- scher des "Information Awaren in den Vereinigten Staaten Spuren von Terroristen in den Datenbanken von Behörden und privaten Unternehmen wie Kreditkartenfirmen finden. 200 Millionen Dollar umfasst der Jahresetat für die verschiedenen Forschungsprojekte. Dass solche Software in der Praxis funktioniert, zeigen die steigenden Umsätze der Anbieter so genannter Customer-Relationship-Management-Software. Im vergangenen Jahr ist das Potenzial für analytische CRM-Anwendungen laut dem Marktforschungsinstitut IDC weltweit um 22 Prozent gewachsen, bis zum Jahr 2006 soll es in Deutschland mit einem jährlichen Plus von 14,1 Prozent so weitergehen. Und das trotz schwacher Konjunktur - oder gerade deswegen. Denn ähnlich wie Data-Mining der USRegierung helfen soll, Terroristen zu finden, entscheiden CRM-Programme heute, welche Kunden für eine Firma profitabel sind. Und welche es künftig sein werden, wie Manuela Schnaubelt, Sprecherin des CRM-Anbieters SAP, beschreibt: "Die Kundenbewertung ist ein zentraler Bestandteil des analytischen CRM. Sie ermöglicht es Unternehmen, sich auf die für sie wichtigen und richtigen Kunden zu fokussieren. Darüber hinaus können Firmen mit speziellen Scoring- Verfahren ermitteln, welche Kunden langfristig in welchem Maße zum Unternehmenserfolg beitragen." Die Folgen der Bewertungen sind für die Betroffenen nicht immer positiv: Attraktive Kunden profitieren von individuellen Sonderangeboten und besonderer Zuwendung. Andere hängen vielleicht so lauge in der Warteschleife des Telefonservice, bis die profitableren Kunden abgearbeitet sind. So könnte eine praktische Umsetzung dessen aussehen, was SAP-Spreche-rin Schnaubelt abstrakt beschreibt: "In vielen Unternehmen wird Kundenbewertung mit der klassischen ABC-Analyse durchgeführt, bei der Kunden anhand von Daten wie dem Umsatz kategorisiert werden. A-Kunden als besonders wichtige Kunden werden anders betreut als C-Kunden." Noch näher am geplanten Einsatz von Data-Mining zur Terroristenjagd ist eine Anwendung, die heute viele Firmen erfolgreich nutzen: Sie spüren betrügende Mitarbeiter auf. Werner Sülzer vom großen CRM-Anbieter NCR Teradata beschreibt die Möglichkeiten so: "Heute hinterlässt praktisch jeder Täter - ob Mitarbeiter, Kunde oder Lieferant - Datenspuren bei seinen wirtschaftskriminellen Handlungen. Es muss vorrangig darum gehen, einzelne Spuren zu Handlungsmustern und Täterprofilen zu verdichten. Das gelingt mittels zentraler Datenlager und hoch entwickelter Such- und Analyseinstrumente." Von konkreten Erfolgen sprich: Entlas-sungen krimineller Mitarbeiter-nach Einsatz solcher Programme erzählen Unternehmen nicht gerne. Matthias Wilke von der "Beratungsstelle für Technologiefolgen und Qualifizierung" (BTQ) der Gewerkschaft Verdi weiß von einem Fall 'aus der Schweiz. Dort setzt die Handelskette "Pick Pay" das Programm "Lord Lose Prevention" ein. Zwei Monate nach Einfüh-rung seien Unterschlagungen im Wert von etwa 200 000 Franken ermittelt worden. Das kostete mehr als 50 verdächtige Kassiererinnen und Kassierer den Job.
