Search (41 results, page 1 of 3)

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Abstract

In this research, we aim to identify factors that significantly affect the clickthrough of Web searchers. Our underlying goal is determine more efficient methods to optimize the clickthrough rate. We devise a clickthrough metric for measuring customer satisfaction of search engine results using the number of links visited, number of queries a user submits, and rank of clicked links. We use a neural network to detect the significant influence of searching characteristics on future user clickthrough. Our results show that high occurrences of query reformulation, lengthy searching duration, longer query length, and the higher ranking of prior clicked links correlate positively with future clickthrough. We provide recommendations for leveraging these findings for improving the performance of search engine retrieval and result ranking, along with implications for search engine marketing.

Date

22. 3.2009 17:49:11

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Abstract

Information retrieval (IR) research has developed considerably since the 1950's to include consideration of more cognitive, interactive and iterative processes during the interaction between humans and IR or Web systems (Ingwersen, 1992, 1996). Interactive search sessions by humans with IR systems have been depicted as interactive IR models (Saracevic, 1997). Human-IR system interaction is also modeled as taking place within the context of broader human information behavior (HIB) processes (Spink et al., 2002). Research into the human or cognitive (user modeling) aspects of IR is a growing body of research on user interactivity, task performance and measures for observing user interactivity. The task context and situational characteristics of users' searches and evaluation have also been identified as key elements in a user's interaction with an IR system (Cool and Spink, 2002; Vakkari, 2003). Major theorized interactive IR models have been proposed relating to the single search episode, including Ingwersen's (1992,1996) Cognitive Model of IR Interaction, Belkin et al.'s (1995) Episodic Interaction Model, and Saracevic's (1996,1997) Stratified Model of IR Interaction. In this chapter we examine Saracevic's Stratified Model of IR Interaction and extend the model within the framework of cognitive IR (CIR) to depict CIR as a multitasking process. This chapter provides a new direction for CIR research by conceptualizing IR with a multitasking context. The next section of the chapter defines the concept of multitasking in the cognitive sciences and Section 3 discusses the emerging understanding of multitasking information behavior. In Section 4, cognitive IR is depicted within a multitasking framework using Saracevic's (1996, 1997) Stratified Model of IR Interaction. In Section 5, we link information searching and seeking models together, via Saracevic's Stratified Model of IR Interaction, but starting with a unitask model of HIB. We begin to model multitasking in cognitive IR in Section 6. In Sections 7 and 8, we increase the complexity of our developing multitasking model of cognitive IR by adding coordinating mechanisms, including feedback loops. Finally, in Section 9, we conclude the chapter and indicate future directions for further research.

Date

19. 1.2007 12:55:22

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Abstract

Searching for multimedia is an important activity for users of Web search engines. Studying user's interactions with Web search engine multimedia buttons, including image, audio, and video, is important for the development of multimedia Web search systems. This article provides results from a Weblog analysis study of multimedia Web searching by Dogpile users in 2006. The study analyzes the (a) duration, size, and structure of Web search queries and sessions; (b) user demographics; (c) most popular multimedia Web searching terms; and (d) use of advanced Web search techniques including Boolean and natural language. The current study findings are compared with results from previous multimedia Web searching studies. The key findings are: (a) Since 1997, image search consistently is the dominant media type searched followed by audio and video; (b) multimedia search duration is still short (>50% of searching episodes are <1 min), using few search terms; (c) many multimedia searches are for information about people, especially in audio search; and (d) multimedia search has begun to shift from entertainment to other categories such as medical, sports, and technology (based on the most repeated terms). Implications for design of Web multimedia search engines are discussed.

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Abstract

State of the art review of the mechanisms of feedback in information retrieval (IR) in terms of feedback concepts and models in cybernetics and social sciences. Critically evaluates feedback research based on the traditional IR models and comparing the different approaches to automatic relevance feedback techniques, and feedback research within the framework of interactive IR models. Calls for an extension of the concept of feedback beyond relevance feedback to interactive feedback. Cites specific examples of feedback models used within IR research and presents 6 challenges to future research

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Abstract

Reports from a study investigating the extent to which academic end users conduct multiple search sessions, over time woth OPAC or CD-ROM databases at different stages of their information seeking related to a current research project. Interviews were conducted using a questionnaire with 200 academic end users at Rutgers University Alexander Library, NJ and University of North Texas, to investigate the occurrence of multiple search sessions. Results show that at the time of the survey interview, 57% of end users had conducted multiple search sessions during their research project and 86% of end users conducted their 1st search session at the beginning stage of their information seeking process. 49% of end users had conducted between 1 and 6 search sessions and 8% more than 6 search sessions. 70% of multiple search sessionss end users had modified their search terms since their 1st search session. Discusses the implications of the findings for end user training, information retrieval systems design and further research

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Abstract

Major Web search engines, such as AItaVista, are essential tools in the quest to locate online information. This article reports research that used transaction log analysis to examine the characteristics and changes in AItaVista Web searching that occurred from 1998 to 2002. The research questions we examined are (1) What are the changes in AItaVista Web searching from 1998 to 2002? (2) What are the current characteristics of AItaVista searching, including the duration and frequency of search sessions? (3) What changes in the information needs of AItaVista users occurred between 1998 and 2002? The results of our research show (1) a move toward more interactivity with increases in session and query length, (2) with 70% of session durations at 5 minutes or less, the frequency of interaction is increasing, but it is happening very quickly, and (3) a broadening range of Web searchers' information needs, with the most frequent terms accounting for less than 1% of total term usage. We discuss the implications of these findings for the development of Web search engines.

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Abstract

This paper presents the initial stages of the development of a three-dimensional model as a theoretical framework for conceptualizing and exploring interactive information retrieval (IR) with an information seeking context. The model, displayed in Figure 1, includes a Plane of Judgment within a Plane of Interaction within a Plane of Time. The Plane of Judgment includes levels and regions of relevance judgments, and other user judgments during interactive IR, e.g., magnitude or strategy feedback, tactics, search strategies, or search terms. The Plane of Judgment exists within a Plane of Interaction. The Plane of Interaction consists of interactive IR models, including Ingwersen (1992, 1996), Belkin, Cool, Stein and Theil (1995), and Saracevic (1996b, 1997). The Plane of Interaction includes movement or shifts within interactions or search episodes, e.g., tactics, information problem, strategies, terms, feedback, goal states, or uncertainty. IR interactions that occur within a Plane of Interaction exist within a Plane of Time. The Plane of Time includes users' information seeking stages, represented in the model by Kuhlthau's Information Search Process Model (1993) and users' successive searches over time related to the same or evolving information problem (Spink, 1996). The three-dimensional model is a framework for the development of theoretical and empirical research to: 1. Integrate interactive IR research within information-seeking context 2. Explore users' interactive IR episodes within their changing information-seeking contexts 3. Examine relevance judgments within users' information seeking processes 4. Broaden relevance research to include the concurrent exploration of relevance judgment level, region and time

Source

Exploring the contexts of information behaviour: Proceedings of the 2nd International Conference on Research in Information Needs, Seeking and Use in Different Contexts, Sheffield, UK, 1998. Ed. by D.K. Wilson u. D.K. Allen

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Abstract

Humans have used electronic information retrieval (IR) systems for more than 50 years as they evolved from experimental systems to full-scale Web search engines and digital libraries. The fields of library and information science (LIS), cognitive science, human factors and computer science have historically been the leading disciplines in conducting research that seeks to model human interaction with IR systems for all kinds of information related behaviors. As technology problems have been mastered, the theoretical and applied framework for studying human interaction with IR systems has evolved from systems-centered to more user-centered, or cognitive-centered approaches. However, cognitive information retrieval (CIR) research that focuses on user interaction with IR systems is still largely under-funded and is often not included at computing and systems design oriented conferences. But CIR-focused research continues, and there are signs that some IR systems designers in academia and the Web search business are realizing that user behavior research can provide valuable insights into systems design and evaluation. The goal of our book is to provide an overview of new CIR research directions. This book does not provide a history of the research field of CIR. Instead, the book confronts new ways of looking at the human information condition with regard to our increasing need to interact with IR systems. The need has grown due to a number of factors, including the increased importance of information to more people in this information age. Also, IR was once considered document-oriented, but has now evolved to include multimedia, text, and other information objects. As a result, IR systems and their complexity have proliferated as users and user purposes for using them have also proliferated. Human interaction with IR systems can often be frustrating as people often lack an understanding of IR system functionality.

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Abstract

The subject of context has received a great deal of attention in the information retrieval (IR) literature over the past decade, primarily in studies of information seeking and IR interactions. Recently, attention to context in IR has expanded to address new problems in new environments. In this paper we outline five overlapping dimensions of context which we believe to be important constituent elements and we discuss how they are related to different issues in IR research. The papers in this special issue are summarized with respect to how they represent work that is being conducted within these dimensions of context. We conclude with future areas of research which are needed in order to fully understand the multidimensional nature of context in IR.

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Abstract

Discusses a multiple search session model of end users' interaction with information retrieval systems based on results from an exploratory study investigating end users' search sessions over time with OPACs or CD-ROM databases at different stages of their information seeking related to a current research project. Interviews were conducted with 200 academic end users to investigate the occurrence of multiple search sessions

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Abstract

Reports results from a study exploring the information retrieval and types of interactive feedback during mediated information retrieval. Identifies 5 different types of interactive feedback, extending the interactive information retrieval model to include relevance, magnitude, and strategy interactive feedback. Discusses implications for further research, investigating the nature and model of interactive feedback in information retrieval

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Abstract

New Directions in Cognitive Information Retrieval (IR) gathers user or cognitive approaches to IR research into one volume. The group of researchers focus on a middleground perspective between system and user. They ask the question: What is the nexus between the wider context of why and how humans behave when seeking information and the technological and other constraints that determine the interaction between user and machine? These researchers' concern for the application of user/cognitive-oriented research to IR system design thus serves as a meeting ground linking computer scientists with their largely system performance concerns and the social science research that examines human information behavior in the wider context of how human perception and cognitive mechanisms function, and the work and social frameworks in which we live. The researchers in this volume provide an in-depth revaluation of the concepts that form the basis of current IR retrieval system design. Current IR systems are in a certain sense based on design conceptualizations that view - the user's role in the user-system interaction as an input and monitoring mechanism for system performance; - the system's role in the user-system interaction as a data acquisition system, not an information retrieval system; and - the central issue in the user-system interaction as the efficacy of the system's matching algorithms, matching the user request statement to representations of the document set contained in the system's database. But the era of matching-focused approaches to interactive IR appears to be giving way to a concern for developing interactive systems to facilitate collaboration between users in the performance of their work and social tasks. There is room for cognitive approaches to interaction to break in here.

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Abstract

This paper reports findings from Phase I of the Wynnewood Study - a major project investigating the information-seeking and information needs of lowincome African-American households in the Wynnewood Project in Dallas, Texas. The Parks at Wynnewood is a residential housing development at which the University of North Texas (UNT) is currently conducting the Healthy Neighbourhoods urban revitalization project. This study is also part of the second phase of a major UNT project that is investigating the community service needs of the Wynnewood residents. During this needs assessment all Wynnewood households were interviewed using an extensive twelve-page questionnaire, including a number of questions on their information needs and information-seeking behaviour. The results of the survey provide data bearing on the development of an information resource center and an information literacy programme for Wynnewood community residents. A model of resident's information environment is presented. The study of information-seeking and information needs, also known as nonwork information-seeking or citizen information-seeking, is an important and emerging area of interdisciplinary information science research. More specifically, this study is providing important data on the everyday life information needs and seeking behaviours of low-income African Americans households.

Source

Exploring the contexts of information behaviour: Proceedings of the 2nd International Conference on Research in Information Needs, Seeking and Use in Different Contexts, 13-15 August 1998, Sheffield, UK. Ed. by D.K. Wilson u. D.K. Allen

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Abstract

Recent studies show that humans engage in multitasking behaviors as they seek and search information retrieval (IR) systems for information on more than one topic at the same time. For example, a Web search session by a single user may consist of searching on single topics or multitasking. Findings are presented from four separate studies of the prevalence of multitasking information seeking and searching by Web, IR system, and library users. Incidence of multitasking identified in the four different studies included: (1) users of the Excite Web search engine who completed a survey form, (2) Excite Web search engine users filtered from an Excite transaction log from 20 December 1999, (3) mediated on-line databases searches, and (4) academic library users. Findings include: (1) multitasking information seeking and searching is a common human behavior, (2) users may conduct information seeking and searching on related or unrelated topics, (3) Web or IR multitasking search sessions are longer than single topic sessions, (4) mean number of topics per Web search ranged of 1 to more than 10 topics with a mean of 2.11 topic changes per search session, and (4) many Web search topic changes were from hobbies to shopping and vice versa. A more complex model of human seeking and searching levels that incorporates multitasking information behaviors is presented, and a theoretical framework for human information coordinating behavior (HICB) is proposed. Multitasking information seeking and searching is developing as major research area that draws together IR and information seeking studies toward a focus on IR within the context of human information behavior. Implications for models of information seeking and searching, IR/Web systems design, and further research are discussed.

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Abstract

The Web is a communication and information technology that is often used for the distribution and retrieval of personal information. Many people and organizations mount Web sites containing large amounts of information on individuals, particularly about celebrities. However, limited studies have examined how people search for information on other people, using personal names, via Web search engines. Explores the nature of personal name searching on Web search engines. The specific research questions addressed in the study are: "Do personal names form a major part of queries to Web search engines?"; "What are the characteristics of personal name Web searching?"; and "How effective is personal name Web searching?". Random samples of queries from two Web search engines were analyzed. The findings show that: personal name searching is a common but not a major part of Web searching with few people seeking information on celebrities via Web search engines; few personal name queries include double quotations or additional identifying terms; and name searches on Alta Vista included more advanced search features relative to those on AlltheWeb.com. Discusses the implications of the findings for Web searching and search engines, and further research.

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Abstract

Purpose - Since the beginning of human existence, humankind has sought, organized and used information as it evolved patterns and practices of human information behaviors. However, the field of human information behavior (HIB) has not heretofore pursued an evolutionary understanding of information behavior. The goal of this exploratory study is to provide insight about the information behavior of various individuals from the past to begin the development of an evolutionary perspective for our understanding of HIB. Design/methodology/approach - This paper presents findings from a qualitative analysis of the autobiographies and personal writings of several historical figures, including Napoleon Bonaparte, Charles Darwin, Giacomo Casanova and others. Findings - Analysis of their writings shows that these persons of the past articulated aspects of their HIB's, including information seeking, information organization and information use, providing tangible insights into their information-related thoughts and actions. Practical implications - This paper has implications for expanding the nature of our evolutionary understanding of information behavior and provides a broader context for the HIB research field. Originality/value - This the first paper in the information science field of HIB to study the information behavior of historical figures and begin to develop an evolutionary framework for HIB research.

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Abstract

The application of clustering to Web search engine technology is a novel approach that offers structure to the information deluge often faced by Web searchers. Clustering methods have been well studied in research labs; however, real user searching with clustering systems in operational Web environments is not well understood. This article reports on results from a transaction log analysis of Vivisimo.com, which is a Web meta-search engine that dynamically clusters users' search results. A transaction log analysis was conducted on 2-week's worth of data collected from March 28 to April 4 and April 25 to May 2, 2004, representing 100% of site traffic during these periods and 2,029,734 queries overall. The results show that the highest percentage of queries contained two terms. The highest percentage of search sessions contained one query and was less than 1 minute in duration. Almost half of user interactions with clusters consisted of displaying a cluster's result set, and a small percentage of interactions showed cluster tree expansion. Findings show that 11.1% of search sessions were multitasking searches, and there are a broad variety of search topics in multitasking search sessions. Other searching interactions and statistics on repeat users of the search engine are reported. These results provide insights into search characteristics with a cluster-based Web search engine and extend research into Web searching trends.

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Abstract

Detecting query reformulations within a session by a Web searcher is an important area of research for designing more helpful searching systems and targeting content to particular users. Methods explored by other researchers include both qualitative (i.e., the use of human judges to manually analyze query patterns on usually small samples) and nondeterministic algorithms, typically using large amounts of training data to predict query modification during sessions. In this article, we explore three alternative methods for detection of session boundaries. All three methods are computationally straightforward and therefore easily implemented for detection of session changes. We examine 2,465,145 interactions from 534,507 users of Dogpile.com on May 6, 2005. We compare session analysis using (a) Internet Protocol address and cookie; (b) Internet Protocol address, cookie, and a temporal limit on intrasession interactions; and (c) Internet Protocol address, cookie, and query reformulation patterns. Overall, our analysis shows that defining sessions by query reformulation along with Internet Protocol address and cookie provides the best measure, resulting in an 82% increase in the count of sessions. Regardless of the method used, the mean session length was fewer than three queries, and the mean session duration was less than 30 min. Searchers most often modified their query by changing query terms (nearly 23% of all query modifications) rather than adding or deleting terms. Implications are that for measuring searching traffic, unique sessions may be a better indicator than the common metric of unique visitors. This research also sheds light on the more complex aspects of Web searching involving query modifications and may lead to advances in searching tools.

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Abstract

The Web and especially major Web search engines are essential tools in the quest to locate online information for many people. This paper reports results from research that examines characteristics and changes in Web searching from nine studies of five Web search engines based in the US and Europe. We compare interactions occurring between users and Web search engines from the perspectives of session length, query length, query complexity, and content viewed among the Web search engines. The results of our research shows (1) users are viewing fewer result pages, (2) searchers on US-based Web search engines use more query operators than searchers on European-based search engines, (3) there are statistically significant differences in the use of Boolean operators and result pages viewed, and (4) one cannot necessary apply results from studies of one particular Web search engine to another Web search engine. The wide spread use of Web search engines, employment of simple queries, and decreased viewing of result pages may have resulted from algorithmic enhancements by Web search engine companies. We discuss the implications of the findings for the development of Web search engines and design of online content.

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Abstract

Purpose - This paper aims to report findings from an exploratory study investigating the web interactions and technoliteracy of children in the early childhood years. Previous research has studied aspects of older children's technoliteracy and web searching; however, few studies have analyzed web search data from children younger than six years of age. Design/methodology/approach - The study explored the Google web searching and technoliteracy of young children who are enrolled in a "preparatory classroom" or kindergarten (the year before young children begin compulsory schooling in Queensland, Australia). Young children were video- and audio-taped while conducting Google web searches in the classroom. The data were qualitatively analysed to understand the young children's web search behaviour. Findings - The findings show that young children engage in complex web searches, including keyword searching and browsing, query formulation and reformulation, relevance judgments, successive searches, information multitasking and collaborative behaviours. The study results provide significant initial insights into young children's web searching and technoliteracy. Practical implications - The use of web search engines by young children is an important research area with implications for educators and web technologies developers. Originality/value - This is the first study of young children's interaction with a web search engine.