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Wyss, V.; Keel, G.: Google als Trojanisches Pferd? : Konsequenzen der Internet-Recherche von Journalisten für die journalistische Qualität (2007)
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- Macht der Suchmaschinen: The Power of Search Engines. Hrsg.: Machill, M. u. M. Beiler
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Babiak, U.: Effektive Suche im Internet : Suchstrategien, Methoden, Quellen (2001)
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Stock, M.; Stock, W.G.: Recherchieren im Internet (2004)
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Reischl, G.: ¬Die Google-Falle : die unkontrollierte Weltmacht im Internet (2008)
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Suchen und Finden im Internet : oder: "Die Nadel im Heuhaufen" (2001)
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Bischopinck, Y. von; Ceyp, M.: Suchmaschinen-Marketing : Konzepte, Umsetzung und Controlling (2007)
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QR 760 Wirtschaftswissenschaften / Gewerbepolitik. Einzelne Wirtschaftszweige / Industrie, Bergbau, Handel, Dienstleistungen, Handwerk / Öffentliche Versorgungseinrichtungen. Elektrizität. Gas. Wasser / Informationsgewerbe (Massenmedien). Post / Neue Medien. Online-Dienste (Internet u. a.)
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QR 760 Wirtschaftswissenschaften / Gewerbepolitik. Einzelne Wirtschaftszweige / Industrie, Bergbau, Handel, Dienstleistungen, Handwerk / Öffentliche Versorgungseinrichtungen. Elektrizität. Gas. Wasser / Informationsgewerbe (Massenmedien). Post / Neue Medien. Online-Dienste (Internet u. a.)
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Wolff, C.: Effektivität von Recherchen im WWW : Vergleichende Evaluierung von such- und Metasuchmaschinen (2000)
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- Informationskompetenz - Basiskompetenz in der Informationsgesellschaft: Proceedings des 7. Internationalen Symposiums für Informationswissenschaft (ISI 2000), Hrsg.: G. Knorz u. R. Kuhlen
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Machill, M.; Beiler, M.; Neumann, U.: Leistungsfähigkeit von wissenschaftlichen Suchmaschinen. : ein Experiment am Beispiel von Google Scholar (2007)
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- Macht der Suchmaschinen: The Power of Search Engines. Hrsg.: Machill, M. u. M. Beiler
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Martin-Jung, H.: Suchmaschinen und Qualitätsjournalismus (2007)
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- Macht der Suchmaschinen: The Power of Search Engines. Hrsg.: Machill, M. u. M. Beiler
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Machill, M.; Beiler, M.; Zenker, M.: Suchmaschinenforschung : Überblick und Systematisierung eines interdisziplinären Forschungsfeldes (2007)
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- Macht der Suchmaschinen: The Power of Search Engines. Hrsg.: Machill, M. u. M. Beiler
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Gasser, U.; Thurman, J.: Themen und Herausforderungen der Regulierung von Suchmaschinen (2007)
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- Macht der Suchmaschinen: The Power of Search Engines. Hrsg.: Machill, M. u. M. Beiler
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Schneider, N.: ¬Die Notwendigkeit der Suchmaschinenregulierung aus Sicht eines Regulierers (2007)
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Brochhagen, T.; Wimmeroth, U.: Google dirty tricks (2003)
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Karzauninkat, S.: ¬Die Suchmaschinenlandschaft 2003 : Wirtschaftliche und technische Entwicklungen (2004)
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- Source
- Wegweiser im Netz: Qualität und Nutzung von Suchmaschinen. 3. Aufl. Hrsg.: M. Machill u. C. Welp
-
Schulz, W.; Held, T.: ¬Der Index auf dem Index? : Selbstzensur und Zensur bei Suchmaschinen (2007)
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- Source
- Macht der Suchmaschinen: The Power of Search Engines. Hrsg.: Machill, M. u. M. Beiler
-
Lewandowski, D.: Mit welchen Kennzahlen lässt sich die Qualität von Suchmaschinen messen? (2007)
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- Source
- Macht der Suchmaschinen: The Power of Search Engines. Hrsg.: Machill, M. u. M. Beiler
-
Schmidt, W.: ¬Die Erfolgreiche : Wie die Suchmaschine wurde, was sie ist (2006)
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- Content
- "Wer Google googelt, sieht zuallererst Google. Das klingt wie ein plattes Witzchen - ist aber schon das wesentliche Geheimnis des unheimlichen Erfolgs einer Suchmaschine, der es gelungen ist, binnen weniger Jahre das Internet, die Suche nach Informationen und die Werbewelt zu verändern und sich unentbehrlich zu machen. Googeln wurde buchstäblich zum Begriff. "Keine andere Marke hat je so schnell globale Anerkennung gefunden wie Google", schreiben David A. Vise, ein Reporter der "Washington Post", und sein Kollege Mark Malseed in ihrem Buch über den sagenhaften Aufstieg des Unternehmens, das Suchergebnisse in 35 Sprachen liefert. Allein in Deutschland nutzen heute über 22 Millionen Menschen die Suchmaschine mit den bunten Buchstaben regelmäßig - unter den Internet-Surfern hierzulande ein Marktanteil von 65 Prozent. Sie suchen nach Neuigkeiten über ihre Filmhelden, prüfen die Schreibweise von Fremdwörtern oder forschen wie Detektive nach Wissenswertem über die Frau oder den Mann, mit dem sie sich abends treffen werden - zum Rendezvous oder Geschäftsessen. Längst gelten in manchen Kreisen Menschen als Langweiler, über die selbst Google nichts weiß. Wie dieser Erfolg möglich war, beschreiben Vise und Malseed auf rund 300 Seiten. Man kann es mit dem Dichter Victor Hugo (1802-1885) aber auch kürzer sagen: "Nichts ist so mächtig wie eine Idee, deren Zeit gekommen ist." Noch mächtiger freilich ist eine Idee, die von der Konkurrenz übernommen wird - in totaler Verkennung der Bedürfnisse von Internet-Nutzern. Eine solche Idee brachte 1997 Google hervor - und hat längst Wirtschafts- und Kulturgeschichte geschrieben. Der zentrale Gedanke der beiden damals 22-jährigen Google-Gründer Larry Page und Sergey Brin ist simpel: Wenn die Lawine der im Internet abrufbaren Informationen weiter derart anschwillt, dann brauchen die Nutzer des weltweiten Netzes einen exzellenten Suchhund. Nicht umsonst ist der Name der Suchmaschine abgeleitet von dem Wort Googol, womit in der Mathematik eine absurd große Zahl mit hundert Nullen bezeichnet wird - eine Anspielung auf die unermessliche und längst unüberschaubare Weite des Internets.
- Date
- 3. 5.1997 8:44:22
- Footnote
- Bezugnahme auf: Vise, D.A. u. M. Malseed: Die Google-Story. Murmann-Verlag. 304 S.
-
Welp, C.: ¬Ein Code of Conduct für Suchmaschinen (2004)
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- Source
- Wegweiser im Netz: Qualität und Nutzung von Suchmaschinen. 3. Aufl. Hrsg.: M. Machill u. C. Welp